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SEPTA UPDATE – NEW PAYMENT TECHNOLOGIES
SYSTEM
SEPTA UPDATE – NEW PAYMENT TECHNOLOGIES
SYSTEM
APTA Fare Collection WorkshopMarch 19, 2013
An electronic fare payment system that is:
Secure, reliable, and convenient
Easy to understand and purchase
Offers seamless travel across all SEPTA services
Simple, straight-forward fare policies
SEPTA’s Vision
Elements of the Vision
New Ways to Purchase Fares:• Vending machines• Virtual purchases via phone, internet• Auto-pay• Extensive 3rd party purchase and reload network• Contactless credit cards, mobile payment
Universal Fare Media:• Same cards / payment forms on both RR and
transit• No more RR-only tickets• No more transit-only tokens• Freedom of choice of customers• Electronic cards for disabled and seniors
Contract Award
• Xerox (ACS Transport Solutions)• Design, build, install, maintain• Robust back-end system, real-time
communications network, customer support
• Unconstrained by proprietary technology• License to leverage system to
neighboring agencies and throughout Pennsylvania
• Notice To Proceed Issued February 2012
1,850 Onboard Processors
350 Vending Machines
650 Turnstiles & ADA Faregates
550 Platform Validators
300 Parking Payment Stations
480 Handheld Sales Devices
1,200 offsite purchase and 2,000 offsite reload locations throughout the service area (no agency equipment)
5
NPT System Elements
Base Services(Through End of Warranty)
• NPT Customer Support Services• Phone support• Web services
• Preventive and Corrective Maintenance
• Software Maintenance and Network Administration
• Commercial Wireless Services
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• Any compliant form factor• Whatever is in your pocket:
• Contactless credit and debit cards• SEPTA card• Building access ID cards• Cell phones• Government-issued benefit cards• Magnetic media• Cash
NPT Payment Forms
Where are we now?
• Finalizing FDR
• First article manufacturing and testing underway
• Communications infrastructure installation underway
• Services mobilization underway
First Article Testing
Infrastructure Preparation
Market East StationNew Fare Line at Concourse Level
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Suburban Station – West Concourse
30th Street Station
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Suburban Station
Jenkintown Station
Gateway Stations
• Define policies, then design the system
• “Future-proof” the system by use of open architecture design principles and relevant standards
• Secure intellectual property rights to enable system expansion
• Optimize capital and operating costs• Leverage existing infrastructure• De-emphasize cash where possible• Explore opportunities for outsourcing• Design for economy (e.g., media
distribution, communications costs, third-party fees)
Key Takeaways
Key Takeaways
• Understand your customer demographics by mode of transportation
• Be aware of your customer payment trends for transportation and non-transportation purchases
• Determine the optimal operational approach by mode of transportation
• Plan for iterative functionality releases and incremental successes
Questions?
Julie GreenDirector Revenue SystemsLTK Engineering Servicesjgreen@ltk.com
John McGeeChief Officer New Payment TechnologiesSEPTAjmcgee@septa.org
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