seo and social media

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13 Tips on Using Social Media to Help Improve Your Online Presence. Check the credits at the end of the presentation!

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SEO and

Social Media

WHY YOU SHOULD CAREABOUT SOCIAL MEDIA

1.TOP  ONLINE  ACTIVITY

2.2/3  of  the  Interne

t  

population  visit  social  

networking  websites

3.CCC:

CONSTANT  CONTENT  CREATION

4.INDEXED  2X  FAST

ER

5.REPUTATION  

MANAGEMENT  TOOL

6.FREE

v

tips on using

@KArimFRenn

Social Mediato help improve your

Online PRESENCE

13

CREATE  SHARE-­‐WORTHY  CONTENT

Tip #1

Tip #1 : Create Share-Worthy Content

Create Share-Worthy Content

Share Socially

Earn the Social Rankings Boost

Get Natural Links from Content’s Visibility and Value

Earn More Social Followers

Amplify Network Reach

More Searchers Biased to Seeing Your Stuff

Win the Internet

PUT  SOCIAL  MEDIA  ICONS  ON  YOUR  

WEBSITE

Tip #2

Tip #2 : Put Social Media Icons on Your Website

Share buttons

Links to the website’s social

media pages

ASK  PEOPLE  TO  SHARE

Tip #3

Pay for free ?

Tip #3 : Ask People to Share

THE  MOST  OUT  TWO  TIPS  TO  GET

OF  FACEBOOK

KEYWORDS    IN  THE  ‘ABOUT’  SECTION

Tip #4

Highest Place in the CSS Structure of the Page to Add Custom Text

Tip #4 : Keywords in the ‘About’ Section

TARGET  USERS  ON  f FOR  FREE

Tip #5

Target by Location and/or Language

Tip #5 : Target People on C for Free

TWITTERGROW  YOUR

AUDIENCE

Tip #6

KEYWORDS  IN  YOURt  BIO

Tip #6 : Keywords in your M Bio

KEYWORDS  EARLY  IN  TWEETS

Tip #7

Tip #7 : Keywords Early in Tweets

Only the first few words appear in the title

BUILD  RELATIONSHIPS

Tip #8

Tip #8 : Build Relationships

Say Thank You

Handle Negative Feedback

Reply to Tweets

Tip #9

FOLLOWERS  BOOST  YOUR  PAGERANK

Tip #9 : Followers Boost your PageRank

more Followers = higher PageRank ?Why

When you have a certain number of followers, you have this same number of Twitter profiles linking to your Twitter profile.

More pages linking to your profile = Higher PageRank

NAME  YOUR  t  PROFILE  PICTURE

Tip #10

Tip #10 : Name your Twitter Profile Picture

Pictures on Twitter are indexed too

GOOGLE+RAMP  UP  YOUR                                                                                                                            

 PRESENCE

CREATE  AN  OFFICIAL  BRAND  PAGE

Tip #11

Tip #11 : Create an Official Brand Page

ADD  A  GOOGLE+  BADGE  TO  YOUR  WEBSITE

Tip #12

Tip #12 : Add a Google+ Badge to your Website

Makes it Easy for People to Add you to their Circles

LINK  YOUR  GOOGLE+  PAGE  TO  YOUR  ADS

Tip #13

Tip #13 : Link your Google+ Page to Your Ads

Get Your Page VerifiedLink your Google+ Page and your website to each

other to verify that you own both

Create a new Campaign with Social Extensions

Under Ad Extensions > Social, check the box next to “Connect my Google+1 Page to my ad campaign

and enter the landing page URL of your Page

New, Available and Free

GET  ON  PINTEREST

Bonus Tip

Bonus Tip : Get on Pinterest

Visual content you already have

Strong visuals from Blog Articles

Photos of your customers

Infographics and Data Charts

v

@KArimFRenn

Thank You!

CREDITShttp://www.brafton.com/blog/six-tips-to-make-google-drive-seo-and-social-success-for-your-business-insights-from-adtech-san-francisco

http://thenextweb.com/socialmedia/2011/05/11/the-top-seo-tips-for-social-media-profiles/

http://searchengineland.com/the-social-search-revolution-8-social-seo-strategies-to-start-using-right-now-113911 March 20, 2012

May 11, 2011

April 6, 2012

http://exciramedia.com/10-reasons-to-care-about-social-media/ Feb 15, 2012

My friends and I are fromhttp://www.slideshare.net/jessedee/how-to-be-awesome-on-slideshare-6968993

by Jesse Desjardins @JesseDee

http://socialmouths.com/blog/2012/04/04/social-media-and-seo/ April 4, 2012

All are property of their respective owners.

All the photos were either ‘screenshot’ by me or found on Google Images.

The fonts I used were found and downloaded from www.dafont.com

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