#se2013 - owning your story

Wednesday, September 25, 13

MY STORYCORE VALUESEXECUTION

FUNNIESWednesday, September 25, 13

MY STORY

Wednesday, September 25, 13

CORE VALUES

• finding the story

• telling the story

• seeking the story

• sharing the story

telling & sharing rich stories

Wednesday, September 25, 13

EXECUTION

• own your media

• own your conversation

• own your brand

• credibility is everything

bring passion to the market

Wednesday, September 25, 13

OWN YOUR MEDIA

Wednesday, September 25, 13

3/18/13 3/21/13 3/26/133/21/13 4/12/13

NewBrand

Launch

Wednesday, September 25, 13

Wednesday, September 25, 13

OWN YOUR CONVERSATION

Wednesday, September 25, 13

#SoLongVampires

IN ONE WEEKTweets: 3,581YouTube: 4.8m

Wednesday, September 25, 13

social care

Wednesday, September 25, 13

OWN YOUR BRAND

Wednesday, September 25, 13

8/12/13 8/26/13

Wednesday, September 25, 13

Writing Passionately Consistently

$

@MartyBoardman

Wednesday, September 25, 13

Wednesday, September 25, 13

CREDIBILITY IS EVERYTHING

Wednesday, September 25, 13

Wednesday, September 25, 13

STAY AWAY FROM SELFIES

Wednesday, September 25, 13

INFLUENTIAL TWEET

Wednesday, September 25, 13

THE PROMOTED TWEET

Wednesday, September 25, 13

CONFIRMEVERYTHING

Wednesday, September 25, 13

MONITORCONVERSATIONS

Wednesday, September 25, 13

KEEP YOUR BUSINESS OFF FACEBOOK

Wednesday, September 25, 13

HAVE COMPASSION

Wednesday, September 25, 13

Wednesday, September 25, 13