remote usability testing

Post on 01-Dec-2014

872 Views

Category:

Design

3 Downloads

Preview:

Click to see full reader

DESCRIPTION

Whether you're conducting research for a well established product/service or a startup that hasn't fully penetrated the market yet, you're going to have to talk to past, current and potential customers, and the most efficient way to do that is to conduct remote one-on-one usability tests.

TRANSCRIPT

Diane Loviglio@dianeloviglio

General Assembly March 18, 2013

Remote Usability Testing

Architecture & AnthropologyStartup FounderUX ResearcherStartup Advisor

Gaining empathy for ...

What is User Research?Why do User Research?When to do a Remote Usability StudyRecruiting Participants

- Remote Usability Techniques- Tools for Desktop & Mobile

Conduct a Remote Usability Test

What We’ll Be Learning Today

Understanding past and current behaviors in order to use them as a proxy for future behaviors.

What is User Research?

Why do User Research?

gain empathy

their motivationstheir values their needs

their behaviors

When to do Remote Usability Study?

* when you want to test a user interface* when you want to watch the user’s cursor* when you have a working prototype or live site* when you don’t need the context of the users environment to understand their behavior

Recruiting Participants

Recruiting ParticipantsYour own customers.

Recruiting ParticipantsEthn.io

Remote Usability Techniques

Remote Usability TechniquesGet to know themfor a little bit.

Remote Usability TechniquesGive them one task.

Remote Usability TechniquesThen shut up!

Remote Usability Tools

Remote Usability Tools - Desktop

google hangout - take screenshot of me doing it with and sss homepage up.

Google Hangout

Remote Usability Tools - MobileHug your laptop.

Remote Usability Tools - MobileReflection App

Conduct a RemoteUsability Test

Tell me a little bit about your style.

Is there anything you want to improve on?

Great, with that in mind, why don’t you try to get that help.

Go to www.ShareSomeStyle.com

Further Reading

@dianelovigliodiane.loviglio@gmail.com

RemoteUsability Testing

top related