privilege

People who are crazy enough to think they can change the world, are the

ones who do.

People who are crazy enough to think they can change the world, are the

ones who do.Apple commercial 1997

Randy Pausch"Last Lecture"

Discount Business

• Coupons

• Buy 1 get 1

• % discounts

• Buy product A get product B free

Indian Market

What is wrong with coupons

There is a recurring

COST

Focus mostly on

CITIES

Not tailored for

Impulsive Buyers

Valid for

Limited period

Loyalty Cards

Every shop has a card…

How many cards will you

carry ?

How many of those cards will

you use

regularly ?

Have cards made you loyal to the

brand?

Is Loyalty worth?

Discount Card

What is wrong with Cards

Very Very limited

Coverage

No pan India

Operator

Business Coverage

HighLow

Low

Hig

h

Cards

Coupons

WE

Geog

rap

hic

Covera

ge

When will customer feel WOW ‘d

What does the card do

Instant Discounts

Cash or other forms..

HOW does this

work ?

Benefits for Business

Zero Cost

Market Awareness

Flexible

Visibility

Loyal customer base

New customer acquisition

Increased Frequency

Increased Volumes

More Revenue

Feedback from Global Customers

Benefits Zero investmentIncreased Market AwarenessIncreased Foot FallsImproved VisibilityLoyal customer baseNew customer acquisitionIncreased volumes & RevenueBetter ImageMore incentives for sales peopleGlobal Customer base

Target Business

ApparelHotel / Resort /

ApartmentComputer / HW n

SW

Restaurant / Fast Food

Spa / Saloon Furniture

Rent A Car Travel n Tourism Kids / Gifts /Toys

Gold Jeweler Real EstateHypermarket / Supermarket

Education / Training

Hospital / Clinic / Dental

Home Appliance

Fitness / gym / Massage

Bank / ExchangeConstruction /

Building material

Electronics Service Centers Mobile / Tablets

Entertainment / Events

Printing Pharmacy

Coverage Plans by November END

End of 2012

India UAE Oman

QatarSaudi Arabia

Kuwait

BahrainPhilippin

esThailand

Worlds Global Privilege Card

Where can we work in Tandem

Market Study

Awareness and Acceptability

Questionnaire Development

Retail Signups

Incentives

Best Team

One more thing…..

jacobvarghese.jj@gmail.com