power your airline’s modern c mmerce - pros€¦ · management real time dynamic pricing group...

P O W E R Y O U R A I R L I N E ’ S

Provide passengers the real time, differentiated, personalized offers they want.

Inspire travelers Transform airline.com

Dynamically create & price offers

Control & distribute your offers

Airlines must implement modern commerce capabilities through eCommerce and offer optimization.

All to deliver personalized, real-time, and frictionless experiences that delight passengers.

Powering Modern Commerce with Dynamic Pricing Science@2017 PROS, Inc. All rights reserved

M O D E R N C M M E R C E

The travel landscape is changing at dizzying speeds.

4 PROS research

sites visited in the process of booking a trip1

projected ancillary revenue for airlines3

of leisure travelers double check prices

from mobile to desktop2

1 Expedia Media Solutions | 2 Think with Google | 3 CarTrawler

The modern commerce approach improves the customer experience, drives profitable growth & is scalable.

Revenue Management

Real Time Dynamic Pricing

Group Sales Optimizer

Shopping Merchandising

Maximize revenue across every flight

Distribute accurate, real time availability across all channels

Transform your groups business with scientific

dynamic pricing

Power the most flexible shopping

experience

Upsell at anytime in the traveler journey,

from any device

Base: 300 US and EU B2Bsales strategy decision makers / Source: A commissioned study conducted by Forrester Consulting on behalf of PROS, March 2017

38+ 2/3 $67B

5+

1,000:1

$$

1-2%

<100

1,000’s

BEFORE AFTER

days to quote groups of 10 or more

look to book ratio in extreme cases

revenue loss from poor availability or inventory spoilage

revenue lift from hybrid approach to RM4

ms sec sub-second response times4

of personalized, dynamic offers4