positive disruption in the enterprise: how infusion approaches new technology adoption with their...
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Chris Friel is a Distinguished Engineer and Technology Strategist with Infusion, New York.
Infusion unites insight, creativity, and technology to accelerate and transform business for leading companies around the world.
Kraków! Dubai!
Boston!
Houston! Toronto!Malta!
London! Singapore!
New York!
Wroclaw!
Dallas!
Positive Disruptionin the Enterprise
Infusion unites insight, creativity, and technology to accelerate and transform business for leading companies around the world.
Kraków! Dubai!
Boston!
Houston! Toronto!Malta!
London! Singapore!
New York!
Wroclaw!
Dallas!
Capital Markets
Healthcare & Life
SciencesOil & GasRetail &
Services
Financial Services
Public Sector
Travel & Hospitality
Verticals
2 Years Agoexactly
June, 2012
From: Geoff MacNeil To: Gary Hoberman Subject: Re: Voicemail !Hi Gary, !I was traveling this week. Congrats on the new role and it is also great that you negotiated some time between jobs. Regarding Mango DB/Docs. We have experience and we have a whole lot of our dev’s that play around with all Open Source in their free time. !Let me know what you need. Thanks, Geoff MacNeil !
Gary called? That’s great! He said Mango DB? Is that a thing?
Nope, definitely MongoDB. And a few other parts.
Yeah, that’s a good idea. We can definitely help.
From: Gary Hoberman To: Geoffrey MacNeil !Thanks Geoff. ![…] !Would be a mongodb as data store, an esb/ems to drop data into mongodb and a mobile and web client that looks like a Facebook wall to retrieve data from mongodb. !!From: Geoffrey MacNeil To: Chris Friel !Chris, !Is this feasible? !G !From: Chris Friel To: Geoffrey MacNeil !Yep, that’s very do-able.
From: Geoff MacNeil To: Gary Hoberman Subject: Re: Voicemail !Hi Gary, !I was traveling this week. Congrats on the new role and it is also great that you negotiated some time between jobs. Regarding Mango DB/Docs. We have experience and we have a whole lot of our dev’s that play around with all Open Source in their free time. !Let me know what you need. Thanks, Geoff MacNeil !
Gary called? That’s great. He said Mango DB? Is that a thing?
Nope, definitely MongoDB. And a few other parts.
Yeah, that’s a good idea. We can definitely help.
From: Gary Hoberman To: Geoffrey MacNeil !Thanks Geoff. ![…] !Would be a mongodb as data store, an esb/ems to drop data into mongodb and a mobile and web client that looks like a Facebook wall to retrieve data from mongodb. !!From: Geoffrey MacNeil To: Chris Friel !Chris, !Is this feasible? !G !From: Chris Friel To: Geoffrey MacNeil !Yep, that’s very do-able.
From: Geoff MacNeil To: Gary Hoberman Subject: Re: Voicemail !Hi Gary, !I was traveling this week. Congrats on the new role and it is also great that you negotiated some time between jobs. Regarding Mango DB/Docs. We have experience and we have a whole lot of our dev’s that play around with all Open Source in their free time. !Let me know what you need. Thanks, Geoff MacNeil !
Gary called? That’s great. He said Mango DB? Is that a thing?
Nope, definitely MongoDB. And a few other parts.
Yeah, that’s a good idea. We can definitely help.
From: Gary Hoberman To: Geoffrey MacNeil !Thanks Geoff. ![…] !Would be a mongodb as data store, an esb/ems to drop data into mongodb and a mobile and web client that looks like a Facebook wall to retrieve data from mongodb. !!From: Geoffrey MacNeil To: Chris Friel !Chris, !Is this feasible? !G !From: Chris Friel To: Geoffrey MacNeil !Yep, that’s very do-able.
Have a Vision Inspiring
Purposeful Relevant Relatable Believable Achievable
Make it Beautiful Timely
Referential Lovable Human Colorful
Appropriate
Make it Real Start Plan
Execute Refine
Persevere Celebrate
BUILD LAUNCH OPTIMIZE DISCOVER DEFINE DESIGN
Data drives continuous improvement
Have a Vision Inspiring
Purposeful Relevant
Relatable Believable
Achievable !
Stories “Space Race”
“Atikus Insurance” !!!
BUILD LAUNCH OPTIMIZE
IMPLEMENT
DISCOVER DEFINE DESIGN
ENVISION
Archite
ctural
Design
Sessi
on
PLAN Bri
ef (Pr
oblem
State
ment)
Intern
al Pro
ject K
ick-of
f
Client
Kick-o
ff
Stake
holde
r Inter
views
Revie
w all e
xistin
g eva
l con
tent
Summary
of
Findin
gs &
BRD
Third
-party
Resea
rch
Custom
er Se
gmen
tation
DISCOVER
Tech
nical
Requ
iremen
ts
Perso
nas
Custom
er Sc
enari
os
Define
func
tiona
l exp
erien
ce an
d busi
ness
proce
sses
Creativ
e Brie
f
Pare
down p
rofile
need
s
DEFIN
E
Overview Elevator Pitch
Assignment Overview
Success Criteria
Business Context & Deadlines
Approach Single Idea Consumer Insight Tone & Voice Feature
Expectations
Operational Partners Marketing Assets Brand Guidelines
The Brief !!
John F. Kennedy, Rice University, 1962
We choose to go to the moon in this decade and do the other things, not because they are easy, but
because they are hard, because that goal will serve to organize and measure the best of our energies
and skills…
"We choose to go to the moon.” !!
Have a Vision Inspiring Purposeful Relevant Relatable Believable Achievabl
e
Limited access to capital perpetuates the cycle of poverty
And there are currently no viable or sustainable means to disrupt the system.
Have a Vision Inspiring Purposeful Relevant Relatable Believable Achievabl
e
Archite
ctural
Design
Sessi
on
PLAN Bri
ef (Pr
oblem
State
ment)
Intern
al Pro
ject K
ick-of
f
Client
Kick-o
ff
Stake
holde
r Inter
views
Revie
w all e
xistin
g eva
l con
tent
Summary
of
Findin
gs &
BRD
Third
-party
Resea
rch
Custom
er Se
gmen
tation
DISCOVER
Tech
nical
Requ
iremen
ts
Perso
nas
Custom
er Sc
enari
os
Define
func
tiona
l exp
erien
ce an
d busi
ness
proce
sses
Creativ
e Brie
f
Pare
down p
rofile
need
s
DEFIN
E
Overview Elevator Pitch
Assignment Overview
Success Criteria
Business Context & Deadlines
Approach Single Idea Consumer Insight Tone & Voice Feature
Expectations
Operational Partners Marketing Assets Brand Guidelines
The Brief !!
Have a Vision Inspiring
Purposeful Relevant
Relatable Believable
Achievable !
Stories “Space Race”
“Atikus Insurance” !!!
BUILD LAUNCH OPTIMIZE
IMPLEMENT
DISCOVER DEFINE DESIGN
ENVISION
Make it Beautiful Timely
Referential Lovable Human Colorful
Appropriate !
Stories “Parasols” “Nucleus”
!!
BUILD LAUNCH OPTIMIZE
IMPLEMENT
DISCOVER DEFINE DESIGN
ENVISION
Visua
l Desi
gn Ite
ration
s
Visua
l Con
cepts
Styleg
uide
Ideati
on
Site M
ap (IA
)
Wire
frames
Tech
Feas
ibility
Protot
ype &
Wire
frame U
pdate
IDEAS
FUNCTIO
NAL TRACK
AESTHETIC
TRACK
Build
Estim
ation
Plann
ing
Func
tiona
l Flow
s
Reid Gower Feynman Series
Benedetta Cappa Post Office, Palermo, Sicily
Nucleus Unveil Silicon Valley, HBO
La Roche Posay“Parasols”
Make it Beautiful Timely Referential Lovable Human Colorful Appropriate
Visua
l Desi
gn Ite
ration
s
Visua
l Con
cepts
Styleg
uide
Ideati
on
Site M
ap (IA
)
Wire
frames
Tech
Feas
ibility
Protot
ype &
Wire
frame U
pdate
IDEAS
FUNCTIO
NAL TRACK
AESTHETIC
TRACK
Build
Estim
ation
Plann
ing
Func
tiona
l Flow
s
Famous Investment Bank“Nucleus”
Make it Beautiful Timely Referential Lovable Human Colorful Appropriate
Make it Beautiful Timely
Referential Lovable Human Colorful
Appropriate !
Stories “Parasols” “Nucleus”
!!
BUILD LAUNCH OPTIMIZE
IMPLEMENT
DISCOVER DEFINE DESIGN
ENVISION
Make it Real Start Plan
Execute Refine
Persevere Celebrate
!Stories
“Wall”
BUILD LAUNCH OPTIMIZE
IMPLEMENT
DISCOVER DEFINE DESIGN
ENVISION
Data drives continuous improvement
Ford Quadricycle Henry Ford & his Wife
Tesla Model S Tesla Motors
Dragon Version 2 SpaceX
MetLife“Wall”
Make it Real Start Plan Execute Refine Persevere Celebrate
Accepta
nce T
esting
Conten
t Pop
ulatio
n
Tech
nical
Proof
of Con
cept
Supp
ort Pl
an
Know
ledge
Tran
sfer
Usabil
ity Te
sting
Plann
ing &
Estim
ation
Imple
mentat
ion
Integ
ration
Code R
eleas
e
Tech
nical
Testin
g
User Te
sting P
lan
Produ
ction
Asse
ts
Design
Polish
Transi
tions
and A
nimati
on
Expe
rienc
e QA
Front-
End C
ode Sty
le-guid
e BUILD
FRONT-E
ND TRACK
ENGINEERIN
G TRACK
Conten
t strat
egy r
efine
ment
Delive
ry Asse
ssmen
t
Post-l
aunc
h Rev
iew
End U
ser Te
sting
Succe
ss Metr
ics D
iscuss
ion
Click-P
ath /
Analyt
ics Re
portin
g
Expe
rienc
e Fee
dbac
k Rev
iew
Backl
og Pr
ioritiz
ation
LAUNCH
OPTIM
IZE
DAY 1
DAY 1
DAY 2
DAY 34
ontology aggregationparty matching
virtual storage access method
copybook parsingmiddle outoutside in
indexingsharding
searchdata masteringinfrastructuresystem access
DAY 62
internet explorer 8
windows xp
java eeinversion of controlaspect oriented programmingcollection designrealtime vs batchcachingmonitoringtranslationssystem dependenciesweb services
webkit browsers
DAY 90
Katrin (Project Manager, Wall)
Steve (Matt’s Teammate)
DAY 1 DAY 90
- Information Week, May 2013
Looking beyond MetLife and even the insurance industry, the wall may well
be a prototype for the next generation of customer 360 applications.
1,200global
employees using system
80systems
aggregated
3months to
build
Have a Vision Inspiring
Purposeful Relevant Relatable Believable Achievable
Make it Beautiful Timely
Referential Lovable Human Colorful
Appropriate
Make it Real Plan Start
Execute Refine
Persevere Celebrate
BUILD LAUNCH OPTIMIZE DISCOVER DEFINE DESIGN
Data drives continuous improvement
#HaveAVision#DisruptEnterprise
@InfusionTweets
#MakeItBeautiful#MakeItReal
Chris Friel cfriel@infusion.com
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