pardot - february 2012 new features recap

New Feature WebinarFebruary 2012Zach Bailey, VP Products

zach.bailey@pardot.com / @znbailey

Last Time: Form Builder

Missed it? Recording and slides:http://blog.pardot.com/2012/01/new-feature-recap-january-2012/

Pardot Now!

Trainings and Webinars Galore!http://www.pardot.com/training.html

User Groups

Interested in hosting?Email: teri.marks-brunner@pardot.com

San Francisco - March 14

Boston - March 14

Atlanta - March 14

Yup, 3 in one day...

Agenda

• Email Preference Pages

• 36 New Email Blueprints

• New Email Editor

• Q & A

Email Preference Pages

• Have as many as you want

• Control which public lists show up on which pages

• Easily link from the new email editor

36 New Email Blueprints

Email Blueprints

• Best practices email design

• Render consistently on all email clients

• Clean HTML/CSS - avoid spam filters

• Take advantage of new email editor advanced features

• Thinking of redoing your email template?

New Email Editor

• Rebuilt from the ground up

• Make common tasks easy

• Styling/Formatting

• Content Editing

• Undo/Redo

• Advanced features for designers

New Email Editor

• Get out of the user’s way

• Make sure it’s really WYSIWYG

• Text/Link Colors

• Fonts

• Text Sizes

Email EditorWalkthrough

Q & A