pardot - february 2012 new features recap

12
New Feature Webinar February 2012 Zach Bailey, VP Products [email protected] / @znbailey

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Page 1: Pardot - February 2012 New Features Recap

New Feature WebinarFebruary 2012Zach Bailey, VP Products

[email protected] / @znbailey

Page 2: Pardot - February 2012 New Features Recap

Last Time: Form Builder

Missed it? Recording and slides:http://blog.pardot.com/2012/01/new-feature-recap-january-2012/

Page 3: Pardot - February 2012 New Features Recap

Pardot Now!

Trainings and Webinars Galore!http://www.pardot.com/training.html

Page 4: Pardot - February 2012 New Features Recap

User Groups

Interested in hosting?Email: [email protected]

San Francisco - March 14

Boston - March 14

Atlanta - March 14

Yup, 3 in one day...

Page 5: Pardot - February 2012 New Features Recap

Agenda

• Email Preference Pages

• 36 New Email Blueprints

• New Email Editor

• Q & A

Page 6: Pardot - February 2012 New Features Recap

Email Preference Pages

• Have as many as you want

• Control which public lists show up on which pages

• Easily link from the new email editor

Page 7: Pardot - February 2012 New Features Recap

36 New Email Blueprints

Page 8: Pardot - February 2012 New Features Recap

Email Blueprints

• Best practices email design

• Render consistently on all email clients

• Clean HTML/CSS - avoid spam filters

• Take advantage of new email editor advanced features

• Thinking of redoing your email template?

Page 9: Pardot - February 2012 New Features Recap

New Email Editor

• Rebuilt from the ground up

• Make common tasks easy

• Styling/Formatting

• Content Editing

• Undo/Redo

• Advanced features for designers

Page 10: Pardot - February 2012 New Features Recap

New Email Editor

• Get out of the user’s way

• Make sure it’s really WYSIWYG

• Text/Link Colors

• Fonts

• Text Sizes

Page 11: Pardot - February 2012 New Features Recap

Email EditorWalkthrough

Page 12: Pardot - February 2012 New Features Recap

Q & A