#online tuesday the floor is yours: igor van gemert

One of the first Social Gaming companies(Since 2001, Offices in Amsterdam and San Francisco)

Multiplayer◦ Flexible and robust client & server technology

Cross platform: web, mobile, TV, console◦ Play anytime, anywhere, on any device

Broadcast integration: TV Play Along◦ Watch a show, play with friends, beat the nation

Social gaming: play with your friends◦ Deep integration with Facebook, Netlog, Hyves, ...

9+ years experience in multiplayer application development.

7+ years experience in mobile.

Scalable and proven client / server technology.

Ex Machina acquired Airplay developer TV play along application on iPhone, Java, BREW.

500 million active users50% of our active users log on to Facebook in any given day

Average user has 130 friendsPeople spend over 500 billion minutes per month on Facebook

There are more than 100 million active users currently accessing Facebook through their mobile devices.

Live interaction with TV content

Live interaction social groups

Editorial use of socio-and demographic data

Play To TV situation

Gameplay

Premium

Freemium

Monetizing user data

Advertisement

In game adds

Pre-roll

Bannering

2nd screens

Relationship with viewer

Lead generation

Rich consumer contacts

Data mining

Promotion of brands and campaigns

Mass Media 2.0

People start changing channels when the commercial block starts.

Change the mindset let’s switch to the commercials !

User case Car Brand Battle / Scheduled GamingIncentive win car. Everyone is a winner !

Outdoor AdvertisingWatch commercial block19:59 RTL 4

Scheduled QuizTournament.

Alert on mobile phoneQuiz alert.

Friend inviter on Snetworks

Jackass Expert ! Scheduled entertainment.Incentive Meet and Greet Or Reward with telephone credits

Jackass Expert ! Scheduled entertainment.Incentive Meet and Greet Or Reward with telephone credits

Jackass Expert ! Scheduled entertainment.Incentive Meet and Greet Or Reward with telephone credits

You are rewardedWith 10 prepaidMtv minutes

CensoredWatch tv

now.

When 26 December

Ex Machina

www.exmachinagames.com

Ing. Igor van Gemert MBA

Business Development Manager

igor@exmachinagames.com

+31 20 617 26 85

Use this special code

Igorfirst = 5% discount

On PlayToTV products

Contact

Jeroen@exmachina.nl

Or

Thomas@exmachina.nl