online reputation management & networking

Post on 07-Nov-2014

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Presentation delivered at George Brown College which gives tips and examples around effectively managing an online persona and appropriate business networking

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Marketing Yourself

E-Reputation Management & Business Networking Tips From An Unrepentant Social Media Addict

Agenda• Who Am I?• E-Reputation– What it is– Why it matters– How to optimize yours

• Networking– Top 10 Tips & Tricks

• Questions

Who Am I?

• National Communities Manager, SAS Canada

• 20+ User Groups

• 25+ Online Communities

• Public Speaker

• George Brown Graduate! (B409)

Reputation

A Perfect Example of Reputation Management

How to Protect Yourself

Friends…. Or Unintentional Foes?

Understand Where (or if) Fires Need to be Controlled

Be Proactive, Not Reactive

Figure Out Who You Are, What You Do,

and Get Affirmation

Communicating Appropriately

Spellcheck. Please.

Be Transparent

Networking

Whither Content?

Keep Learning… Always.

Top 10 Tips & Tricks

Have A Networking Strategy

Be Proactive

Be Honest With Yourself and Your Connections

Keep In Touch

Be Consistent

Keep it Positive

Take Advantage of Opportunities

Give & Share As Much As You Get

It’s About Quality, Not Quantity

Just Do It

Have Fun

Contact Info

• matt.malczewski@sas.com• Blog – Musings From An Outlier: The SAS

Users Blog• Twitter - @Malchew• LinkedIn – Matt Malczewski

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