never, ever initiative: no multi-tasking while driving

Post on 21-May-2015

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rbb Public Relations, an award-winning national marketing public relations firm, has launched the “Never, Ever Policy” – a comprehensive “no multi-tasking while driving” initiative for its employees. The policy prohibits any type of multi-tasking behavior which prevents employees from using two hands to steer their vehicles including texting, emailing, holding cell phones, operating the radio, eating, applying makeup or rummaging around for items.

TRANSCRIPT

No Multi-Tasking While Driving

Never, Ever Initiative

By rbb Public Relations

Uh…what does

that mean?

No Multi-Tasking While Driving

Never, Ever Initiative

By rbb Public Relations

DO THIS

NOT THIS

NOT THIS

Yeah, he

looks…busy

NOT driving

Let’s look at this MORECLOSELY

Every day, there are accidents caused

by drivers who aren’t paying attention

Driving while distracted is a factor in

25 percent of police reported crashes

The No.1 source of driver inattention

is use of a wireless device.

Drivers that use cell phones are four

times as likely to get into crashes

serious enough to injure themselves

Driving while distracted is a factor in

25 percent of police reported crashes

The No.1 source of driver inattention

is use of a wireless device.

Drivers that use cell phones are four

times as likely to get into crashes

serious enough to injure themselves

Virginia Tech/NHTSA)

Driving while distracted is a factor in

25 percent of police reported crashes

The No.1 source of driver inattention

is use of a wireless device.

Drivers that use cell phones are four

times as likely to get into crashes

serious enough to injure themselves

NHTSA, Insurance Institute

Don’t do it. Never. Ever.

OK, so how do you define

multi-tasking?

Any time you

don’t have

both hands

on the wheel

Any time you

don’t have

both hands

on the wheel

But I don’t have hands…

For example

Don’t use a

handheld device

to surf the web,

email or text.

But hands-free

or bluetooth

devices are

totally OK!

But hands-free

or bluetooth

devices are

totally OK!

I can work with that.

Since I have no hands.

Don’t futz with

your radio, iPod or

GPS, because it

means your eyes

are off the road.

Don’t turn your car into a bathroom.

Finish your grooming before you leave.

Do not eat or drink while driving. That’s why

they make parking spaces near drive-thrus.

Do not look for anything inside the car –

your gum, your iPod in the glove box

or gym bag in the backseat

If you must do any of these things

(and let’s face it, you will)

pull over and stop the car

in a safe area like a parking lot

That also means

don’t multi-task when

you’re at a stop-light.

You need to be

paying attention.

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lotSo in summary

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

Wait for it…It rhymes!

So in summary

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

When should you multi-task?

Not now. Not then. Not

who knows when.

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

When should you multi-task?

Not in an express lane.

Not in the rain.

Not waiting for

a passing train.

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

When should you multi-task?

Not on a motorcycle.

Not in an SUV.

Not even in an Infiniti.

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

When should you multi-task?

Not before, during

or after work.

Or when honking

at the speeding jerk.

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

When should you multi-task?

Not in the future.

Not in the past.

Not especially with

your arm in a cast.

If you must do any of these things

(and let’s face it, you are)

pull over and stop the car

in a safe area like a parking lot

When should you multi-task?

Not in the future.

Not in the past.

Not especially with

your arm in a cast.

*snap* *snap* *snap*

Thanks for your time!

Help us spread the message by

signing our “Never, Ever”

pledge at:

rbbdigitalpark.com

Questions or comments?

Contact Christine Barney

christine.barney@rbbpr.com

305-448-7456

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