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Net Workcomplexity, the web & business
Harold Jarchejarche.com
1Thursday, 21January, 2010
Complexity, or How the Internet
Changed Everything
2Thursday, 21January, 2010
Simple
Complex
Complicated
More ConnectionsMore Complexity
3Thursday, 21January, 2010
Bands-
Local Business-
Apprenticeship
Kingdoms-
Corporations-
Training
Democracy-
Value Networks-
Collaboration
4Thursday, 21January, 2010
Org 1.0
SocialMedia Distributed
Work
UnlimitedInformation
Internet
Hyperlinks subvert Hierarchies
5Thursday, 21January, 2010
H.L. Mencken
“For every complex problem there is an answer that is clear, simple and wrong.”
6Thursday, 21January, 2010
Complexity: 21st century norm
Cynefin Framework
7Thursday, 21January, 2010
Emergent practice:learn to read the waves
8Thursday, 21January, 2010
Emergent Practice: Learning as we go
Training &Schooling
9Thursday, 21January, 2010
http://www.jarche.com/2009/06/co-operation-for-networks/
10Thursday, 21January, 2010
The Internet Changed Everything
11Thursday, 21January, 2010
Network Effect:when a good or service has more value the more that other people have it too
12Thursday, 21January, 2010
• Web 1.0: Content, Read Only
• Basic Infrastructure
• HTML, URI
• Web 2.0: Participative, Read/Write
• Social Innovations (we learn)
• RSS, AJAX
• Web 3.0: Meaningful, Contextual
• Semantic, Technology Innovations (Web learns)
• RDF, OWLhttp://www.jarche.com/2010/01/evolution-of-the-web/
13Thursday, 21January, 2010
14Thursday, 21January, 2010
Inside our organizations
we need to collaborate & share our
know-how - this is social
15Thursday, 21January, 2010
Organizations, customers & co-workers need to understand
each other - this too is social
?
!
16Thursday, 21January, 2010
tacitknowledge
explicitknowledge
emergentpractices
bestpractices
Application
Complexity
17Thursday, 21January, 2010
tacitknowledge
explicitknowledge
emergentpractices
bestpractices
documentation
conversation
training
collaboration
Application
Complexity
18Thursday, 21January, 2010
documentation
conversation collaboration
Application
ComplexityAggregateFilter
Connect
training
19Thursday, 21January, 2010
Personal Knowledge Managementour part of the social learning contract
aka: PLE
Connect
Contribute
Exchange
20Thursday, 21January, 2010
Connect
Contribute
Exchange
Social BookmarksFeed Readers
Blogs
Micro-blogs
Social Networks
http://www.jarche.com/2009/11/pkm-overview/
21Thursday, 21January, 2010
WordPress
AggregateFilter
Connect
22Thursday, 21January, 2010
23Thursday, 21January, 2010
Social Learning
getting things done
in Networks24Thursday, 21January, 2010
Enterprise 1.0F.W. Taylor: Scientific Management (1911)
Functional ManagementStandard MethodsEnforced Adoption
25Thursday, 21January, 2010
Enterprise 2.0
the use of emergent social software platforms within companies, or between
companies and their partners or customers
26Thursday, 21January, 2010
Why?Because
the Internet Changed Everything
•Volume
•Velocity
•Virtualization
•Variability
27Thursday, 21January, 2010
Volume
We cannot master all the knowledge
needed for our work
http://www.flickr.com/photos/josephrobertson/127758523/28Thursday, 21January, 2010
Velocity
Get used toLife in Perpetual Beta
29Thursday, 21January, 2010
Virtualizationblurring lines between
working, learning & living
Work
School
Home?
30Thursday, 21January, 2010
Variability
multiple roleslittle standardized work
31Thursday, 21January, 2010
32Thursday, 21January, 2010
Enterprise 2.0
• Who you know: communities of practice
• Need to share: tacit knowledge
• Results Oriented Work Environment
• Team-centric
• Democratic
• Wirearchical
33Thursday, 21January, 2010
<wirearchy> The Social Business</wirearchy>
• ubiquitous use of social tools & networks
• greater personal autonomy
• self-organization of groups & projects
• very porous boundaries with the world
• greater non-financial motivation
• sr management as movie producers/investors
• Source: Stowe Boyd
35Thursday, 21January, 2010
Where is your Market?
Source: Craig Chelius36Thursday, 21January, 2010
Connecting Ideas with Communities
37Thursday, 21January, 2010
1. connect right Mavens with potential Innovators, 2. target Early Adopters via Connectors and then 3. find Salespeople to influence the Early Majority
http://www.jarche.com/2009/06/connecting-ideas-with-communities/38Thursday, 21January, 2010
Upstarts & Incumbants
http://www.jarche.com/2007/06/entrants-and-incumbents/39Thursday, 21January, 2010
In order to survive
disruptive change in your industry,
you must first know how you add value for your customers.
40Thursday, 21January, 2010
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