naked wines business model

So, what’s their business model?!

Naked  Wines  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

I  go  on  wine  tours  

I’ll  pay  top  dollar  for  something  special  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Website/App  

Delivery  service  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Website/App  

Delivery  service  

Ra1ng  and  comments  on  forum  

Account  with  discount  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Website/App  

Delivery  service  

Ra1ng  and  comments  on  forum  

Account  with  discount  

Monthly  

deposit  into  

account  

Advanced  Booking    Wines(wholesale)  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Website/App  

Delivery  service  

Ra1ng  and  comments  on  forum  

Account  with  discount  

Monthly  

deposit  into  

account  

Advanced  Booking    Wines(wholesale)  

Membership  deposits  

Independent  winemakers  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Website/App  

Delivery  service  

Ra1ng  and  comments  on  forum  

Account  with  discount  

Monthly  

deposit  into  

account  

Advanced  Booking    Wines(wholesale)  

Membership  deposits  

Market  Place  (10%  commission)  

Advanced  Booking  

Wines  (full  fare)  

Independent  winemakers  

Naked  Wines  

Wines  from  independent  wine  makers  

Subscrip1on  

Wine  lovers  

Occasional  Wine  lovers  

Website/App  

Delivery  service  

Ra1ng  and  comments  on  forum  

Account  with  discount  

Monthly  

deposit  into  

account  

Advanced  Booking    Wines(wholesale)  

Membership  deposits  

Market  Place  (10%  commission)  

Advanced  Booking  

Wines  (full  fare)  

Signing  up  top  wine  makers  

Order  processing  

BoKled  wines  

Exclusive  pre-­‐

purchase  of  wines  

Salaries  Shipping  

Distribu1on  center  

Independent  winemakers  

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