mto summit 4:10pm how to workshop: five steps to social media success with warwick davies and chris...

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To define a blueprint to harness the power of social media without wasting needless hours trying things which won't work given your event and corporate positioning, and the needs of your prospects, customer and community members.

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Escape the Technology MazeOctober 21-22, 2009Hyatt Fisherman’s Wharf

Five Steps to Long Term Social Media Success

Five Steps to Long Term Social Media Success

AliceMarieDesigns

Warwick Davies

Five steps to long term social media success

inclusive vs. exclusive

crowd vs. one person

gurus vs. self study

growth vs. decline

research

knowledge

sites

Summary

Philosophy-does it lend itself to effective

social media execution?

Knowledge- Do you know where your

audience spends its time and on what?

Strategy-Are you in this for the long run?

Do you have the right people doing the

right things?

Tactics-what tools will you use?

Measurement-how will you know how

well you are doing?

Thank you

Thank you

Warwick H. Davies

Principal

The Event Mechanic!

22 Garfield Street

Lexington MA 02421

T: 781.354.0119

warwick@theeventmechanic.com

www.theeventmechanic.com

Slides: hull@dougHull.com

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