mto summit 4:10pm how to workshop: five steps to social media success with warwick davies and chris...
DESCRIPTION
To define a blueprint to harness the power of social media without wasting needless hours trying things which won't work given your event and corporate positioning, and the needs of your prospects, customer and community members.TRANSCRIPT
Escape the Technology MazeOctober 21-22, 2009Hyatt Fisherman’s Wharf
Five Steps to Long Term Social Media Success
Five Steps to Long Term Social Media Success
AliceMarieDesigns
Warwick Davies
Five steps to long term social media success
inclusive vs. exclusive
crowd vs. one person
gurus vs. self study
growth vs. decline
research
knowledge
sites
Summary
Philosophy-does it lend itself to effective
social media execution?
Knowledge- Do you know where your
audience spends its time and on what?
Strategy-Are you in this for the long run?
Do you have the right people doing the
right things?
Tactics-what tools will you use?
Measurement-how will you know how
well you are doing?
Thank you
Thank you
Warwick H. Davies
Principal
The Event Mechanic!
22 Garfield Street
Lexington MA 02421
T: 781.354.0119
www.theeventmechanic.com
Slides: [email protected]