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@jasonNmark

Mobile WebToday and Tomorrow

Tuesday, November 12, 2013

@jasonNmark

A Little About You

Tuesday, November 12, 2013

(You can vote more than once)

AppsWeb

Your

Tuesday, November 12, 2013

Your ProgrammingDesignUsabilityProject ManagementOther

Tuesday, November 12, 2013

Difference between web & appsState of Mobile Web todayDo you need a mobile friendly website?Why aren’t NYT & APPL mobile-friendly?Mobile web best practicesOther questions

Most Interesting?

Tuesday, November 12, 2013

@jasonNmark

A Little About Me

Tuesday, November 12, 2013

@jasonNmark

Gravity Switch‣ 17 years in the biz‣ Accidentally Agile‣ Web & Mobile‣ Large and small organizations

Tuesday, November 12, 2013

I Like‣ Chaos & Change‣ Simple Solutions (to Complex

Problems)‣ Questions & Interruptions *

* Semantics aren’t my strong point.

Tuesday, November 12, 2013

Tuesday, November 12, 2013

@jasonNmark

Web vs. AppsDifferences

Tuesday, November 12, 2013

@jasonNmark

Types‣ Web page/Web app‣ HTML5 App‣ Native Apps‣ Native Apps using HTML5

Tuesday, November 12, 2013

@jasonNmark

Web Page/Web ‣ No App to download‣ Infrequent visitors‣ Save money

Tuesday, November 12, 2013

@jasonNmark

Native App‣ Custom User Experience‣ But Expensive

Tuesday, November 12, 2013

@jasonNmark

HTML5 App‣ Nice Theory

Tuesday, November 12, 2013

@jasonNmark

Native + HTML‣ Cheeper than native‣ Scrolling on Android‣ Clunky

Tuesday, November 12, 2013

@jasonNmark

Recap‣ Web page/Web app = Cheap‣ HTML5 App = Lame‣ Native Apps = Slick‣ Native Apps using HTML5 =

Compromise

Tuesday, November 12, 2013

Got it?

Tuesday, November 12, 2013

@jasonNmark

Mobile Web

Tuesday, November 12, 2013

@jasonNmark

Responsive‣ The 80% Solution‣ Disputed by Some Experts

Tuesday, November 12, 2013

Why Isn’t Apple Mobile Friendly?

Tuesday, November 12, 2013

What about NYTimes?

Tuesday, November 12, 2013

@jasonNmark

MoneyIt’s expensive but...

Tuesday, November 12, 2013

@jasonNmark

UsersApps give NYT more control

Tuesday, November 12, 2013

@jasonNmark

Mobile FirstIt’s very trendy

Tuesday, November 12, 2013

@jasonNmark

It’s Sort of Bullshit

Tuesday, November 12, 2013

@jasonNmark

Users Second(only one thing can be first)

Tuesday, November 12, 2013

@jasonNmark

BUT.... It’s PopularAnd it’s changing the way we think of web

Tuesday, November 12, 2013

@jasonNmark

And...It is great for learning.

Tuesday, November 12, 2013

@jasonNmark

Questions?

Tuesday, November 12, 2013

@jasonNmark

The End

jmark@gravityswitch.com

Tuesday, November 12, 2013

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