millennials 101: the demographic
Post on 30-Nov-2014
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THEY ARE THE CHILDREN OF…
Together, They make up of about 30% of the population in the Unites States
~80 Million Total
When Were They Born?
Through
THEY ARE THE MOST DIVERSE GENERATION
Caucasian Black Asian Hispanic Other/Mix
FACTS
69% percent support legalizing marijuana
81% Are On Facebook
55% Have Taken A Selfie
MILLENNIALS WILL SPEND 2.45 TRILLION IN 2015
41% HAVE MADE A PURCHASE USING THEIR SMARTPHONE
DO NOT IGNORE THEM!!!
This is the first generation where the universe literally does revolve around them. They control everything they want to see and trash the rest.
Brands HAVE to be IN the conversation and NOT interrupting it.
PROVIDE VALUE and REAP THE RETURNS!
ABOUT MEBeing a Millennial myself. I understand this generation.
CEO of Sociallyin - Digital advertising agency focused on reaching Millennials.
@Keithsol
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