milan stojkovic: proactivity and entrepreneurship in tourism

What are the main problems of

employees in tourism?

Unemployment

- Low salaries

- Bad work conditions

- Replaceability

What happens to a bottle of soda when you

shake it up?

It EXPLODES!

Sometimes things go

wrong, and we feel

shaken up. As a

result, we might

EXPLODE on

someone or

something. This is

called being

REACTIVE. Has this

ever happened to

you?

When you are

PROACTIVE,

you make a choice about

how you react to the

things that happen in

your life. You act like a

water bottle.

You might get shaken

up or mad, but you stay

calm and don’t explode!

Ok, I can face with my future problems!

But how? Where to start?

Education

- The TOP 10 in-demand jobs in 2010.

did not exist in 2004.

- What students learn in their first year of

study will be outdated by their third year of

study

- Today’s learner will have10-14 jobs by

the age of 38!

Formal university education is a big

giant who is too slow and can not

follow the changes in these high-

speed informational era.

YOU will have to learn more!

YOU will have to be PROACTIVE!

There are some problems with FORMAL

EDUCATION:

- Outdated school and university

programmes

- Knowledge that can not be applied

- Inadequate professors

Why do

YOUlearn?

There is also NON-FORMAL or

SELF-EDUCATION:

- Depends on you

- Try to learn every day

Formal education will make you a living; self-education will make you a

FORTUNE!

- It keeps your knowledge actual

InternetP R O A C T I V I T Y

What to learn?

What is actual and

needed!

What you

LOVE!

- Sustainable and ecotourism

- Luxury travel

- Wellness and SPA

- Internet in tourism

- Youth travel

Where to learn?

- Adventure travel

When you have real and true

knowledge and great skills, employers

will fight for you!

But then you might get interested in

starting your own businesses...

ENTREPRENEURSHIP

My story...

- Online marketing

- Education

- Support for projects

- Largest online travel database in Serbia

- Translated in 3 languages

- Destination branding

- Awards and recognitions

- Best business idea in Serbia for 2011., ERSTE Bank and USAID award...

Invested = 5.000 EURReturned = 1.200 EUR

Invested = 1.700 EURReturned = 0 EUR

- TripAdvisor like website for Ex-Yu region

- Chance: TripAdvisor is not on Serbian/Croatian

Threat: Translation of TripAdvisor

- Never completed

What I have learned:

- Be careful with your business model and plan it

to details: * What will you do?

* Who is your target audience?

* What can you do for them – what problems can you solve

them?

* Will they pay you for that?

* How will you measure results...?

- Be aware of all your expences and costs! There is

no free lunch, no free coffee!

What I have learned:

- Choose your partners carefully

- Avoid bank credits

- Listen advices from your friends and family

- Do not listen your friends and family!

- Plan carefully. Learn every day!

- Give real value to your clients!

- Work hard and enjoy your work!

Tourism Management and Consulting revenue

trend:

2011. 2012. 2013. 2014. 2015. – Jan, Feb

2.600€

Mission:Contribute to the tourism development in the

region with innovative solutions and applying

practical knowledge to bring more revenue

to our clients and jobs in the tourism

industry.

Tourism Management and

Consulting is hiring new

people!

Non of the unemployed have the

necessary knowledge.

Every morning in Africa, a gazelle wakes up. It knows it must run faster than the fastest lion or it will be killed.

Every morning in Africa a lion wakes up. It knows it must outrun the slowest gazelle or it will starve to death.

It doesn’t matter whether you are a lion or a gazelle: when the sun comes up, you’d better be running.

P R O A C T I V I T Y

WHEN

WILL

YOUSTART?

Milan Stojković

milanstojkovic86@gmail.com

www.linkedin.com/in/turizmolog

@turizmolog

/milanstojkovic86

THANK YOU!