mehtap avci slide cast l'oréal

Post on 30-Aug-2014

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In this slide cast you will get a view about the L'Oréal Group. You will learn more about the assets and the liabilities

TRANSCRIPT

Mehtap Avci

L’ORÉALPARIS

History

• 1907• Eugène Schueller• French chemist• Start hair-color• 500 brands

What is it?

• Largest cosmetics• Beauty• Paris• Cosmetics• Hair colour• Skin care• Make-up

Hair Care

• Different products• Women• Men• Kids• Coloured• Long• Damaged• …

Skin Care

• Face:

HydratationAge SpotsYouthfulness

• Body

MoisturisingMature SkinSelf-Tan

• Cleansing

CreamScrubGentle

Make-up• Face

FoundationPowderPrimer

• Eyes

MascaraEyeschadowEye liner

• Lips

LipstickLipglossLip Pencil

• Nails

ColourCare

Why investing?

• 2003: best managers of the year• 2004: most respected company• 2005: first of 40 companies• 2006: wins 3 awards• 2008: honored “Lifetime Achievement Award”• 2010: world’s most ethical companies!• Successful commercial organisation• Still launching new products

Balance sheet

Sources and applications of funds

Financial ratios

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