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MARKETING H A N D B O O K
2020STATIONARY AND PROMOTIONS FOR YOUR SALON
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 3
ACTIVITY GENERATES
SUCCESSIn the highly competitive hair and beauty industry it’s important to effectively market your business to stand out from the competition. Companies who do this have the best chances of
increasing their turnover and improving their profitability.
4 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
Work on your yearly marketing plan and simply choose the promotional activities that meet your needs, follow the easy steps below to contact your Business Development Manager and we’ll do the rest.
STATIONARY & EVENT PROMOTIONS
1. CHOOSE YOUR MATERIALS
» Determine which item you would like
» Choose your quantity from the ones shown
» Keep the proposed image or choose another one from our imagery: go to labiosthetique.com.au > professional access > imagery
2. CONTACT YOUR BDM
Send a email to you BDM stating:
» The promotional item name and code (ie. business cards BC1)
» The quantity desired
» The image desired
» The details to include: address, phone number, email, website address
» If this is your first marketing order, you will need to provide us with a copy of your salon logo in high resolution pdf, ai or eps format
3. APPROVE YOUR QUOTE AND ARTWORK
» Your Business Development Manager will email you a proof of the artwork
» Check your salon information carefully as you will be charged for reprints that are required due to errors that you have approved.
» Advise your Business Development Manager of approval or any changes that you require
» Once we have received your final approval your material will be produced
» Your material will be delivered direct to your salon or your Business Development Manager will hand deliver it
HOW THE MARKETING HANDBOOK WORKS
BESPOKE ARTWORK
Should you wish to design your own promotional material, our graphic designers can prepare this to meet your needs. Bespoke artwork will be charged at a rate of $120 per hour. This charge may be deducted from your Salon Development Fund.
Address of the salonCity ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
SALON logo
FREE EXPRESS HAIR TREATMENTwith you next service
1
2
3
4
5
6
7
8
9
10
11
12
LOYALTYCARD
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 5
ON-GOING PROMOTIONS
You should consider having a different activity going on in your salon every 4-6 weeks. Each time a client visits your salon there should be a new activity or promotion to keep them interested. Work with your Business Development Manager to implement a plan as they will be able to advise you what promotions/launches LA BIOSTHETIQUE are planning for the coming months and you can work your promotions in and around these.
Please note that the promotion merchandise only is complimentary, products are to be purchased separately.
1. CHOOSE YOUR MATERIALS
» Determine which item you would like
2. CONTACT YOUR BDM
Send a email to you BDM stating:
» The promotional item name (ie. Colour Me)
3. PREPARE
» Stock the products you need for your promotion (professional products used in the treatments, retail products on offer), your Business Development Manager can help you with this
» Your material will be delivered direct to your salon or your Business Development Manager will hand deliver it
PAYMENT
Prices are shown all inclusive (AUD): using proposed layout with adaptation of salon details and prices (images can be changed) only, prices include proof, printing, shipping, and GST. Prices are estimate and subject to change.
All materials from this book can be deducted from you Salon Development Fund (please contact your Business Development Manager for more information)
COMPLIMENTARY Patch Gel Liftant application with any blowdry
WEEKDAYS BEFORE NOON
6 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
RETAINING EXISTING CLIENTS AND BUILDING LOYALTY
£ Loyalty programs
£ Competitions and prize draws
£ How to workshops
£ Client surveys
£ Recommend a friend offers
£ Coupons, vouchers, special offers and gift vouchers
£ Rebooking promotions
£ Gift with purchase
£ VIP events
ATTRACTING NEW CLIENTS
£ Advertising
£ Advertorial
£ Editorial
£ Cross promotion with complementary businesses
£ Community events and social clubs
£ Sampling campaigns
£ Competitions and prize draws
£ Coupons, vouchers, special offers and gift vouchers
£ Recommend a friend offers
£ Gift with purchase
£ Launch party
INCREASE SPECIFIC SALES AREA (eg. Retail Sales, Colour, Treatments etc)
£ Advertising
£ Advertorial
£ Editorial
£ Coupons, vouchers, special offers and gift vouchers
£ Competitions and prize draws
£ Sampling campaigns
£ Gift with purchase
ATTRACTING NON-RETURNING GUESTS
£ Coupons, vouchers, special offers and gift vouchers
£ Competitions and prize draws
£ Client surveys
£ How to workshops
£ Gift with purchase
INCREASE CLIENT SPEND
£ Coupons, vouchers, special offers
£ Competitions and prize draws
£ Sampling campaigns
£ Editorial - have copies of the magazine/ newspaper in the salon
£ Advertorial - have copies of the magazine/ newspaper in the salon
£ Gift with purchase
£ Cross promote - if your clients are purchasing hair care, up-sell them make-up or skincare
WHAT TO USE WHEN
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 7
PROMOTIONS MATERIALPROMOTIONS MATERIAL
In today’s highly competitive world, customer retention is a must and word of mouth advertising is without a doubt the most effective form of advertising. To achieve this you need to actively promote your salon services to your current client base. The activities detailed in this section focus on building loyalty and increasing the clients spend per visit and obtaining new clients through your existing client base.
8 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
SIZE: (w)90 x (h)55mm PAPER: 350gsm
PRICES: 250 = $115, 500 = $125, 1000 = $135
SALON logo
Address of the salonCity ZIP 200001 2345 6789emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
YOUR NEXT APPOINTMENTS
Address of the salonCity ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
SALON logo
YOUR NEXT APPOINTMENTS
CODE: AC2
CODE: AC1
APPOINTMENT CARDS
SIZE: (w)90 x (h)55mm PAPER: 350gsm
PRICES: 250 = $115, 500 = $125, 1000 = $135
LOYALTY CARDS
LOYALTYCARD
Address of the salonCity ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
SALON logo
FREE EXPRESS HAIR TREATMENTwith you next service
1
2
3
4
5
6
7
8
9
10
11
12
CODE: LC1
LOYALTYCARD
Address of the salon City ZIP 200001 2345 6789 www.salonwebaddress.com.au
1
5
9
2
6
10
3
7
11
4
8
12
COMPLIMENTARY EYE PATCHES APPLICATION
COMPLIMENTARY EXPRESS HAIR TREATMENT
COMPLIMENTARY LA BIOSTHETIQUE SHAMPOO
SALON logo
CODE: LC2
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 9
SIZE: (w)110 x (h)90mm opened PAPER: 350gsm
PRICES: 250 = $155, 500 = $170, 1000 = $195
Refer a friend and you’ll both receive
20% OFF YOUR NEXT VISIT
When your friend presents this card at their fi rst visit, you’ll both
be rewarded.
SALON logo
Refer a friend and they’ll receive a
COMPLIMENTARY DEEP HYDRATION
TREATMENT with their fi rst service.
Treatment valued at $40.
When your friend presents this card at their fi rst visit, you’ll be rewarded with a free blowdry (redeemable on
weekdays before 4pm).
SALON logo
Name
Phone
REFERRED BY:
Name
Phone
REFERRED BY:
Name of the SalonAddress of the salon
City ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
Name of the SalonAddress of the salon
City ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
REFERRAL CARD
FRIENDSHIP IS BEAUTIFUL
FRIENDSHIP IS BEAUTIFUL
FRONT
FRONT
BACK
BACK
CODE: RC1
CODE: RC2
10 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
SIZE: (w)210 x (h)99mm PAPER: 150gsm
PRICES: 250 = $150, 500 = $180, 1000 = $225
FEEDBACK FORM
How would you rate the service?(results against expectations)
Comments
Overall, how would you rate your visit?
(Poor) 1 2 3 4 5 6 (Excellent)
(Poor) 1 2 3 4 5 6 (Excellent)
(Poor) 1 2 3 4 5 6 (Excellent)
(Poor) 1 2 3 4 5 6 (Excellent)
How would you rate the salon?(comfort, decor, style)
How would you rate the stylist? (attentive, skills, customer service)
Was your visit to our salon:
£ your 1st ever visit £ your 1st visit in over a year £ one of your regular visits
What service(s) did you get today?
Date of your visit
Your name
Your phone number
Your stylist’s name
WE VALUE YOUR FEEDBACK
We aim to provide the highest standard of services.
Thank you for taking the time to complete this short
survey, this will help us guarantee your experience
will always exceed your expectations.
Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au
www.salonwebaddress.com.au
SALON logo
WE VALUE YOUR FEEDBACK
We aim to provide the highest standard of services.
Thank you for taking the time to complete this short
survey, this will help us guarantee your experience
will always exceed your expectations.
Your name
Your phone number
Your stylist’s name
SALON logo
Give us this form at the end of your visit to
ENJOY A COMPLIMENTARY EYE PATCHES APPLICATION
next time you visit us
CODE: FF1
CODE: FF2
How would you rate the service?(results against expectations)
Comments
Overall, how would you rate your visit?
(Poor) 1 2 3 4 5 6 (Excellent)
(Poor) 1 2 3 4 5 6 (Excellent)
(Poor) 1 2 3 4 5 6 (Excellent)
(Poor) 1 2 3 4 5 6 (Excellent)
How would you rate the salon?(comfort, decor, style)
How would you rate the stylist? (attentive, skills, customer service)
Was your visit to our salon:
£ your 1st ever visit £ your 1st visit in over a year £ one of your regular visits
What service(s) did you get today?
Date of your visit
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 11
SIZE: (w)90 x (h)55mm PAPER: 350gsm
PRICES: 250 = $115, 500 = $125, 1000 = $135
VOUCHER CARDS
Address of the salonCity ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
with your next service
COMPLIMENTARYEXPRESS
HAIR TREATMENT
SALON logo
Address of the salonCity ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
with your next service
COMPLIMENTARYMANICARE & POLISH
SALON logo
with your next service
COMPLIMENTARYPATCH GEL LIFTANT
Address of the salonCity ZIP 200001 2345 6789
emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
SALON logo
CODE: VC1
CODE: VC3
CODE: VC2
Express rituals from La Biosthetique hair treatment menu
12 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
SIZE: (w)210 x (h)99mm PAPER: 350gsm
PRICES: 250 = $200, 500 = $260, 1000 = $280
VOUCHERS
SALON logo
Name of the salon - Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au - www.salonwebaddress.com.au
We haven’t seen you for a while and would like to offer you a welcome back gift.
Simply bring this card with you. We look forward to seeing you soon...
Valid until
RECEIVE 20% OFF YOUR NEXT VISIT
*Not
to b
e us
ed in
con
junc
tion
with
any
oth
er o
ffer.
We’ve Missed You
CODE: V2
WE’VE MISSED YOU
SALON logo
Name of the salon - Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au - www.salonwebaddress.com.au
Because you are a valued client we would like to offer you an
Choose between Hydration Repair, Hair Luminous and Colour Refresh.
Simply bring this card with you. We look forward to seeing you soon...
Valid until
EXPRESS HAIR TREATMENT
*Not
to b
e us
ed in
con
junc
tion
with
any
oth
er o
ffer.
Treat Yourself
CODE: V1
TREAT YOURSELF
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 13
SIZE: (w)210 x (h)99mm PAPER: 350gsm
PRICES: 250 = $200, 500 = $260, 1000 = $280
SALON logo
Gift Voucher
Valid until
To From
Your gift
Name of the salon - Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au - www.salonwebaddress.com.au
SALON logo
We’d like to wish you a beautiful Birthday
Enjoy a gift from the team at SALON NAME to make your day special.
with your next service.
COMPLIMENTARY PATCH GEL LIFTANT APPLICATION, MANICARE & POLISH, AND CHAMPAGNE
Simply bring this card with you. We look forward to seeing you soon.Valid three month from your birthday.
Name of the salon - Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au - www.salonwebaddress.com.au *N
ot to
be
used
in c
onju
nctio
n w
ith a
ny o
ther
offe
r.
VOUCHERS
CODE: V3
HAPPY BIRTHDAY
CODE: V4
GIFT VOUCHER
14 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
PRICE LIST
FULL MENU
SIZE: (w)210 x (h)99mm PAPER: 350gsm
PRICES: 250 = $260, 500 = $320, 1000 = $340
SIZE: (w)210 x (h)99mm closed, 8 pages PAPER: 350gsm cover, 150gsm internals
PRICES: 100 = $475, 250 = $663, 500 = $920
SALON logo
PRICE LIST
SALON logo
SERVICE MENU
CONSULTATIONS All style, colour, scalp and hair extension consultations are complimentary. We invite you to speak with one of our stylists about changing your look at any time.
CUT
Women $70 $95 $120Men $50 $65 $80
STYLE
Weekday express blowdry $40 Short
$45 $45 $45Medium $50 $50 $50Long $55 $55 $55Straightening/curling $65 $65 $80Upstyle $75 $85 $95
HAIR EXTENSIONS Our team specialise in the application and styling of Great Lengths Hair Extensions. Complimentary consultations available, quote by consultation only.
NEW SENIOR RESIDENT
TALENT DESIGNER MASTER
NEW SENIOR RESIDENT
TALENT DESIGNER MASTER
HAIRHAIR
COLOUR
All colours include blow wave. Prices listed are minimum prices.
SEMI/DEMI PERMANENT/ PERMANENT
Retouch/short $130 $130 $140
Medium $145 $145 $155
Long $160 $160 $175
Toner only $70 $70 $70
FOILS Includes toner
Parting and hairline $150 $150 $170
½ head $180 $180 $190
Full head $230 $230 $240
Extra foils (only available in addition with other colour service) $60 $60 $60
SCALP BLEACHING/CORRECTIVE COLOUR
Scalp bleaching retouch $90 $90 $90
Scalp bleaching by consultation
Corrective colour by consultation
NEW SENIOR RESIDENT TALENT DESIGNER MASTER
CUTWomen $
Men $
STYLEShort $
Medium $
Long $
Straightening/curling $
COLOUR
SEMI/DEMI PERMANENTShort $
Medium $
Long $
PERMANENT COLOURRetouch/short $
Medium $
Long $
FOILSPart & hairline $
1/2 head $
Full head $
SCALP BLEACHING/CORRECTIVE COLOURScalp bleaching by consultation
Scalp bleaching retouch $
Corrective colour by consultation
TREATMENTS15, 30 and 60 minute hair and scalp treatments available from $25. For a list of salon treatments see in-salon service menu.
HAIR EXTENSIONS Our staff specialise in the application and styling of Great Lengths Hair Extensions. Complimentary consultation available, pricing by consultation.
MAKEUP Application $
Name of the salonAddress of the salon City STA 2000
01 2345 6789 - emailaddress@yoursalon.com.auwww.salonwebaddress.com.au
CODE: PL1
CODE: PL3
Template for an 8 page menu including cut, colour, style, La Biosthetique hair treatments and spa treatments (without description), and make-up.
Price may change if the content doesn’t fit. Please talk to your BDM if you need a different layout and style, a bespoke design would need to be quoted.
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 15
SKINCARE TREATMENT MENUSIZE: (w)148 x (h)210mm closed, 16 pages PAPER: 350gsm cover and 150gsm internals
PRICES: 50 = $330, 100 = $405, 250 = $675
CODE: PL3Booklet including all La Biosthetique facials, body treatments and hand & foot treatments.
Treatments your salon doesn’t offer can be removed and prices adapted.
16 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
ADVERTISEMENT ARTWORK
SOCIAL MEDIA IMAGES
PROMO CARD
Pack includes:
• 250 PROMO CARDS: SIZE: (w)210 x (h)99mm PAPER: 350gsm
• ADVERTISING TEMPLATE
• SOCIAL MEDIA IMAGES
TOTAL PRICE: $190
EVENT PROMOTION - NEW PARTNERSHIP
SALON logo
LUXURY AWAITS
Name of the salon - Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au - www.salonwebaddress.com.au
DISCOVER LA BIOSTHETIQUELa Biosthetique is a totally holistic concept for perfect beauty. Developed in Paris at the beginning
of the 1950s by Marcel Contier, the La Biosthetique philosophy stems from his passion to create hair and beauty products from natural pure ingredients to develop fi rst class products.
Now you have the opportunity to experience this truly luxurious range exclusively at Salon Name.To celebrate our new partnership, we’re offering you a
Simply bring this card with you. Valid until
*Not
to b
e us
ed in
con
junc
tion
with
any
oth
er o
ffer.
including Le Thé Citroné welcoming tea, Visaromes aromatherapy head massage, Gel Patch Liftant application and Manicare hand treatment with your next service.
COMPLIMENTARY LA BIOSTHETIQUE EXPERIENCE
CODE: P1
EXPERIENCE LUXURYWe are proud to bring you La Biosthetique’s Culture of Total Beauty. Book
now to experience the 10-step beauty ritual.
Name of the salon - Address of the salon City STA 200001 2345 6789 - emailaddress@yoursalon.com.au www.salonwebaddress.com.au
SALON logo
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 17
A4 POSTERSOCIAL MEDIA IMAGES
INVITATION
Pack includes:
• 100 INVITATIONS: SIZE: (w)210 x (h)99mm PAPER: 350gsm
• A4 POSTER
• SOCIAL MEDIA IMAGES
TOTAL PRICE: $160
EVENT PROMOTIONS - VIP NIGHT
You are invited to our exclusive
VIP NIGHT
SALON logo
Join us for a personal step-by-step approach through three of this season’s hottest make-up looks with La Biosthetique make-up artist. Get beauty inspiration while enjoying canapés
and champagne at this one evening only, MAKE UP VIP NIGHT.
Reserve your seat before DD Month. Booking fee is $45.00 fully redeemable with any make-up purchase on the night.
BOOK NOW email@domain.com.au or to PHONE#
Name of the salon - Address of the salon City STA 2000
DAY DD MONTH6 PM
CODE: P2
One on one consultations with La Biosthetique make-up artist to learn this season’s hottest looks.
$45.00 fully redeemable with any make-up purchase on the night
ASK YOUR STYLIST NOW
VIP NIGHTJOIN US FOR OUR
DD.MM 06.PM
Text updated for free to suit your event, whether it’s a make-up trend launch, a beauty VIP night, a range launch...
18 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
DL
A4
PROMOTIONS - EARLY RISER
BOOK FIVE EARLY BLOWDRIES AND GET THE SIXTH FREE
Start the day in style with a blowdry before 12pm. Redeem within 6 months.
EARLY
RISERBOOK FIVE EARLY BLOWDRIES
AND GET THE SIXTH FREEStart the day in style with a blowdry before 12pm.
Redeem within 6 months.
BOOK FIVE EARLY BLOWDRIES AND GET THE SIXTH FREE
Start the day in style with a blowdry before 12pm. Redeem within 6 months.
BOOK FIVE EARLY BLOWDRIES AND GET THE SIXTH FREE
Start the day in style with a blowdry before 12pm. Redeem within 6 months.
EARLY
RISEREARLY
RISEREARLY
RISER
SOCIAL MEDIA IMAGES
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 19
SOCIAL MEDIA IMAGES
DL
A4
PROMOTIONS - FLAWLESS YEAR
Book a year worth of facials and receive A COMPLIMENTARY MÉTHODE RANGE
Eight facials six weeks apart. Range includes Méthode cleanser, toner and moisturiser, and one extra Méthode product of your choice.
FLAWLESS YEAR
Book a year worth of facials and receive
A COMPLIMENTARY MÉTHODE RANGE
Eight facials six weeks apart. Range includes Méthode cleanser, toner and moisturiser,
and one extra Méthode product of your choice.
Book a year worth of facials and receive
A COMPLIMENTARY MÉTHODE RANGE
Eight facials six weeks apart. Range includes Méthode cleanser, toner and moisturiser,
and one extra Méthode product of your choice.
Book a year worth of facials and receive
A COMPLIMENTARY MÉTHODE RANGE
Eight facials six weeks apart. Range includes Méthode cleanser, toner and moisturiser,
and one extra Méthode product of your choice.
FLAWLESS YEAR
FLAWLESS YEAR
FLAWLESS YEAR
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
20 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
DL
A4
PROMOTIONS - BLOWDRY EXTENDER
BLOWDRY EXTENDER
UPGRADE YOUR BLOWDRY WITH A HAIR LUMINOUS RITUAL
$20$15
BLOWDRY EXTENDER
BLOWDRY EXTENDER
BLOWDRY EXTENDER
UPGRADE YOUR BLOWDRY WITH A HAIR LUMINOUS RITUAL
UPGRADE YOUR BLOWDRY WITH A HAIR LUMINOUS RITUAL
UPGRADE YOUR BLOWDRY WITH A HAIR LUMINOUS RITUAL
$20$15
$20$15
$20$15
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • Hair Treatment Rituals Menu (optional)
• Detangling Spa Fluid ampoules
Products sold separately.
SOCIAL MEDIA IMAGES
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 21
DL
A4
PROMOTIONS - OIL THERAPY
OIL THERAPY
DEEP HYDRATION RITUAL35 minutes, $50 $40
OIL THERAPY
OIL THERAPY
OIL THERAPY
DEEP HYDRATION RITUAL35 minutes, $50 $40
DEEP HYDRATION RITUAL35 minutes, $50 $40
DEEP HYDRATION RITUAL35 minutes, $50 $40
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • Hair Treatment Rituals Menu (optional)
• Oil therapy
Products sold separately.
SOCIAL MEDIA IMAGES
22 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
DL
A4
PROMOTIONS - DEEP REPAIR
DEEPREPAIR
PCC NATURAL BOND REBUILDER TREATMENT$60 $50
DEEPREPAIR
DEEPREPAIR
DEEPREPAIR
PCC NATURAL BOND REBUILDER TREATMENT
$60 $50
PCC NATURAL BOND REBUILDER TREATMENT
$60 $50
PCC NATURAL BOND REBUILDER TREATMENT
$60 $50
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • Hair Treatment Rituals Menu (optional)
• PCC suite (professional ampoule, spray and mask)
Products sold separately.
SOCIAL MEDIA IMAGES
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 23
DL
A4
PROMOTIONS - PCC OFFER
GET A FREE PCC TREATMENT
when you purchase the take home kit $104 You save $60
GET A FREE PCC TREATMENT
GET A FREE PCC TREATMENT
GET A FREE PCC TREATMENT
when you purchase the take home kit $104
You save $60
when you purchase the take home kit $104
You save $60
when you purchase the take home kit $104
You save $60
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • Hair Treatment Rituals Menu (optional)
• PCC full suite (professional ampoule, spray and mask, and PCC home set)
Products sold separately.
SOCIAL MEDIA IMAGES
24 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
DL
A4
PROMOTIONS - PATCH GEL LIFTANT FOR HER
COMPLIMENTARY Patch Gel Liftant application with any blowdry
WEEKDAYS BEFORE NOON
COMPLIMENTARY Patch Gel Liftant application
with any blowdryWEEKDAYS BEFORE NOON
COMPLIMENTARY Patch Gel Liftant application
with any blowdryWEEKDAYS BEFORE NOON
COMPLIMENTARY Patch Gel Liftant application
with any blowdryWEEKDAYS BEFORE NOON
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • In-salon Spa Express Menu (optional)
• Patch Gel Liftant
SOCIAL MEDIA IMAGES
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 25
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • In-salon Spa Express Menu (optional)
• Patch Gel Liftant
DL
PROMOTIONS - GEL PATCH LIFTANT
INSTANT ANTI-WRINKLE EYE TREATMENT
Instantly plump fi ne lines for a youthful rested appearance.
$15INSTANT ANTI-WRINKLE EYE TREATMENTInstantly plump fi ne lines for a youthful rested appearance.
INSTANT ANTI-WRINKLE EYE TREATMENTInstantly plump fi ne lines for a youthful rested appearance.
INSTANT ANTI-WRINKLE EYE TREATMENTInstantly plump fi ne lines for a youthful rested appearance.
$15 $15 $15
A4
Product sold separately.
SOCIAL MEDIA IMAGES
26 LA BIOSTHETIQUE MARKETING HANDBOOK 2020
DL
A4
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • Skincare Treatments Menu (optional)
PROMOTIONS - BEAU VISAGE
45 MINUTES FACIALS
COMPLIMENTARY UPGRADE TO 60 MIN FACIAL
$95$80
45 MINUTES FACIALS
COMPLIMENTARY UPGRADE TO 60 MIN FACIAL
45 MINUTES FACIALS
COMPLIMENTARY UPGRADE TO 60 MIN FACIAL
45 MINUTES FACIALS
COMPLIMENTARY UPGRADE TO 60 MIN FACIAL
$95$80
$95$80
$95$80
Product sold separately.
SOCIAL MEDIA IMAGES
LA BIOSTHETIQUE MARKETING HANDBOOK 2020 27
DL
A4
Pack includes: • 1 A4 POSTER• 3 DL CARDS: (w)210 x (h)99mm
• SOCIAL MEDIA IMAGES
TOTAL PRICE: complimentary
You also need: • Skincare Treatments Menu
• Refer to skincare manual for treatment details and products
• Dermosthetique Anti-Age shampoo, Elixir and Fluide for the blowdry
PROMOTIONS - DERMOSTHETIQUE FAVORITES
DERMOSTHETIQUE FAVORITES
COMPLIMENTARY ANTI-AGE BLOWDRYwith a Firm And Tone Anti-Ageing Facial
90 MIN FACIAL
$165
DERMOSTHETIQUE FAVORITES
DERMOSTHETIQUE FAVORITES
DERMOSTHETIQUE FAVORITES
COMPLIMENTARY ANTI-AGE BLOWDRYwith a Firm And Tone Anti-Ageing Facial
COMPLIMENTARY ANTI-AGE BLOWDRYwith a Firm And Tone Anti-Ageing Facial
COMPLIMENTARY ANTI-AGE BLOWDRYwith a Firm And Tone Anti-Ageing Facial
90 MIN FACIAL
$165
90 MIN FACIAL
$165
90 MIN FACIAL
$165
Recommended for hair and beauty salons. Get clients to book for hair and beauty services.
SOCIAL MEDIA IMAGES
LA BIOSTHETIQUE AUSTRALIA PTY LTD115 military road, Neutral Bay NSW 2089
info@labiosthetique.com.au
www.labiosthetique.com.au
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