major trends in e commerce 2010 - 2011
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Major Trends in E-Commerce 2010 - 2011
Diana Al-Laham 30945
Business
A new “social e-commerce” is emerging based on social networks and supported by advertising.
Facebook continues to grow, with more than 500 million worldwide users.
Consumer packaged goods begin to find their online market. Search engine marketing continues to challenge traditional
marketing and advertising media as more consumers switch their eyes to the web.
Technology
Over 250,000 apps in Apple’s App Store create a new model for delivering services and software.
Computing and networking prices continue to fall dramatically.
The global population using the Internet continues to expand, with around 25% now online.
Society
Social networks encourage self-revelation, while threatening privacy.
Explosive growth continues in online viewing of video and television programs.
Controversy over content regulation and controls continues.
Google becomes the target of anti-trust claims because of its search engine dominance.
E-commerce provides business holders with
Building customer loyaltyCollecting customer dataProviding customers valuable information about the business.
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