lpi webinar - building online communities - dpg plc

Building Online Communities

Mike CollinsHead of Community Development & Online

Learning @ DPG plc

27th March @DPGplc @MikeCollins007

#LPIWebinar

Curiosit

y

How?What?Why?

How?

What?

Start with WHY

http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html

People don’t buy what you do but why you do it

The goal is to do business with those who believe in what you believe

Internal communities can…..

• Redefine how we communicate• Connect people & create

networks• Spread knowledge• Crowd source knowledge • Foster innovation• Remove hierarchies• Destroy command & control• Discover the quiet talent• Raise awareness• Engage and nurture

VS.

A group of people who share a concern or a passion for

something they do and learn how to do it better as they

interact regularlySource : Wenger and Lave

“So build it with them and around

them”

=

Source – The Community Maturity Model

Which one?

The role of the community

nurturer needs to flex and change

depending on what stage the

community is at and where the

efforts are needed most

Image Source – Feverbee

What would community managers be doing at the different stages ??

Growth Creation Established

Time

EffortEnergyFocus

Community manager visibility

Learning & Development

Skills for a changing Workplace

If this is where learning takes place We are still in the dark (ages)

Time to spread our wings Learning is everywhere

Source – Bottom Line Performance

Early adopters and the tipping point

The slope of enlightenment

Helping people get it

Not everyone will contribute

However as long as we are creating the conditions ,

environments and content that people are benefiting

from and learning from then that’s OK

It’s a gradual process

Lurking is Learning

You MUST wear the T-Shirt

Time

EffortEnergyFocus

Community manager visibility

Look for Opportunities to Influence

The DPG Community

A community to support your continuous professional development

www.community.dpgplc.co.uk

CIPD Certificate in Learning & Development Practice

CIPD Diploma in Learning & Development Management

To

You are what you share

“Build it with them

and around them”

Use Data and Analytics to shape what you do

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My contributionsMember Contributions

Page Views per daySite visits per day

Community Growth Active Contributors

Back to the WHY

“We provide CIPD approved qualifications for Learning

Professionals

What to study with us?

“We believe in providing a unique personalised learning experience and work hard to create conditions that support you throughout your

programme

We build capability that will help people and businesses transform and grow in the 21st

century

Want to study with us?

www.learningasylum.co.uk

@MikeCollins007www.dpgplc.co.uk