linkfluence_how_to_buy_links_with_maxim-john_lessnau.ppt

Linkfluence

How To Buy Links With Maximum Juice and Minimum Risk

Link Buying not Link Building

• My System• Buy Safe Links• Buy Powerful Links• Buy Relevant Links• Link Police Safe

Why Buy Links?

• You get the anchor text you want• You get on the page you want• You get the location on the page you

want.• You get links that help you rank better.

Why People Don’t Buy Links

• Fear of Google – PageRank drop• Don’t understand link buying• Upfront cost• Hoping for a wave of natural links

miracle• Takes time, salesmanship, and effort.

What is a safe paid link• Link should be in relevant text• Link Should be the only paid link on the

page/one of very few on the website.• Lot’s of variation of your anchor text• Link should be on inside pages• Link should be long term• Moderation – Don’t go crazy

What’s a Powerful Link?

• Host web site should have good rankings• Host web site should have lots of natural

links.• Host website should not be a major link

seller.• Dofollow, contextual HTML link with in

text relevant to your website.

My Link Buying System• Search Google for various keyword phases you want

to rank for• Look through the results for websites and web pages

where your link would fit.• Verify that the potential Link Partner does not link to

major link buyers.• Contact the webmaster and make a fair offer for text

link you want.• Your links should pass a hand check to avoid being

reported by competitors looking for personal gain.• Google “Embarrassment to Google” to learn more.

CuttingBoards.biz• Develop a list of keyword phrases with 2 – 4

words– Clean Cutting Board– Cutting Board Tips– Using a Cutting Board– Cutting Board Fun– Large Cutting Board– Seasoned Cutting Board

Clean Cutting Board

• PR3, Google top 30

Cutting Board Tips

• Another inside page PR 3 – top 20 Google

Using a Cutting Board

• PR4 Google top 30

Cutting Board Fun

• PR2, Google top 10

Large Cutting Board

• PR3, Google top 500

Seasoned Cutting Board

• PR4, Google top 10

After the Buy

• Monitor your links to make sure they stay up and the host sites stay clean.

• Use your rankings as a springboard to gaining natural links.

• Keep making your site better• No when to quit buying links.

Typical Safe Link Strategy