kiwirail screencast april 2010
Post on 26-Jun-2015
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TRANSCRIPT
“CRM FOR SALES” DISCUSSION
CRM FAILURE RATES
2009 Forrester Research Report
A QUESTION?
Why?
AN IMPORTANT QUESTION
Who is the END USER of this solution?
AN IMPORTANT QUESTION
What do they DO, FIRST THING in the morning ...just after making themselves a
cup of coffee?
WHERE DO THEY GO FIRST?
DATAM SALES
..AND THIS IS OUR FUTURE
IT WILL GET MORE COMPLEX
MY FIRST VIEW
MY INITIAL VIEW OF RIGHTNOW
The system is world-class, it does everything we need it to do.
The sales people will just need to learn that they have to use it. Once that is done we can take on the RFE process......
RIGHTNOW’S VIEW
THIS IS THE WAY IT NEEDS TO BE
DATAM VIEW ON CRM FOR SALES
KEY THEME OF TODAY
We are hoping that you learn from my mistake, rather than
put yourself in a position to make the same mistake again. Intilecta
is the better way.
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