kick apps agency solutions presentation

KickApps Agency Solutions

An Overview of KickApps Social Media Applications and Professional Services for Agency Partners

KickApps Overview

Company Snapshot

5 Years completely focused on Social Media Technology & Success

HQ'd in NYC with Offices in LA, San Fran, Austin, London & Mumbai

100 employees

Over 400 National & Global Customers

Visionary Quadrant by Gartner

Forrester “KickApps has, without a doubt, the most complete and mature set of self-service tools for launching and extending community functionality.”

Broadcast + Television

Publishing | Entertainment | Sports

Consumer Brands + B2B

Associations + Non-Profits

Core Social Applications You Expect

Blogs

Forums

Video

Commenting

Widgets

Groups

UGCSocial Networking

And innovative solutions you didn’t

Ask & Answer

Badging

Mood Polling

Social Commerce

Facebook Apps

Ideation

Points & Levels System

Contest Engine

KickApps Approach

KickApps: Swiss Army Knife of Social Media

With KickApps you play offense instead of defense with social media

Listening and reacting to the good, the bad, and the ugly

Proactively sharing constructive conversation & positive buzz around the web

Offense vs. Defense

DefenseDefense Offense

We don’t provide cookie-cutter solutions

With KickApps you execute on YOUR vision

KickApps Solutions Success

Year 1: Doubled Registered Users from 6 Million to 12 Million + 300% increase in traffic + 4X traffic onsite coming from social web

Generated 13 Million views, 1.5 Million uniques, 113k UGC questions, 31k UGC Recommends, and 10k newsletter signups

Customer Community for Wacom

11/4/10 SA University request for blog and forums. Direct pass mid-tier to Aaron

We are looking for a solution to manage a blog & q/a forums for our parent portal.

Wacom: Over 12,000 Customer Registrations and 150% increase in sales during Year 1 of Customer Community

Connecting Apparel and Accessory Fans

GoreTex: Seriously helpful conversation happening on this site. The experience allows for other customers to become an extension of the customer service that a brand or store is traditionally limited to providing by the size of it's workforce.

Customer Community For Retail Fashion

Lane Bryant: Initial success of generating more than 31,000 new registrations in first 18 months has inspired free publicity via articles about the application in Glamour Magazine, Marie Claire, Essence, and Plus

Simon & Schuster: Connecting Brand Superfans

Over 5,000 Members in first 6 months

Simon & Schuster: Readers to Authors

More Than 50 participating authors at launch

Simon & Schuster: On Facebook

Conversation also lives directly within Facebook and conversations can be had in real-time between Facebook, onsite, and even partner sites or within ad units.

Other reasons brands like KickApps

Smart Apps & Personalization

•KickApps makes your apps more relevant by letting you identify users by their prior history on the site and serve up content that reflects that history.

•This can be anything from the type of content they see to the products they are offered in an e-commerce app

•Personalized apps make ideal sponsorship vehicles

Single/Social Sign On

•KickApps platform allows you to sign into any CMS with a Single Sign On: an email address or a social ID (Facebook, Twitter, Google, et al)

•This is a boon for brands with multiple sub-brands: one sign-in registers a user for all of your sites, which allows for better tracking and a smoother user experience

Reporting

•KickApps provides (customizable) reporting tools that let you see everything from the most commented upon video to the user with the most activity that week

•KickApps easily integrates with Google Analytics, Omniture, and Radian6

High-Quality, High-Speed Professional Services

•KickApps maintains a full production team to help you build and manage your sites

•We provide everything from design to maintenance to project management

•KickApps upgrades and maintains our sites and software on a regular basis to make sure we have the most up-to-date offerings

KickApps Has The Scale To Handle Mega Projects

• Our Application Servers average 39 million dynamic hits from logs per day

• KickApps currently delivers 3 million media hits (images, video and audio) per day across our publisher networks

• Akamai Edge Network: utilized for the upload and delivery of rich media experiences globally.

The KickApps Advantage

•Integrated: all your social touchpoints are in harmony

•You own 100% of the data

•The most applications, the most design flexibility

•Experts in the space

Thank You