is virtual reality the future of retail

Is Virtual Reality the Future of Retail?

Online shoppers find it challenging to identify the

right clothes for their specific body-type

Even in physical stores, trying on multiple clothes

can be time consuming and cumbersome…

Virtual Reality (VR) makes the whole experience

effortless and comfortable while taking guesswork out

of the equation.

With VR, branding becomes contextual

and immersive…

Virtual Reality offers many advantages to brands…

Enables an immersive experienceA

Branded messaging & Targeted Outreach B

Strong Purchase AssistC

Virtual Reality offers elements that help

bridge the gap in the current online/retail

shopping experience

42% customers feel more confident to shop

online with a size recommendation

62% feel model photos do not reflect

their body shape…

66% of consumers say they are interested

in shopping via virtual reality

44% customers returned clothes because

of size mismatches.

Virtual Reality is expected to provide product

visualization for increased discovery, trial, engagement,

personalisation and purchase.

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