internet marketing made simple

Post on 11-May-2015

41 Views

Category:

Business

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

http://myhappyfreelife.com Internet Marketing can be a great way to make a living, but most people get so overwhelmed with what they need to learn, they never even really get started. When you understand the big picture and what you need to do and you are working with good systems...you can focus in on a few simple things that make a big difference.

TRANSCRIPT

Internet Marketing Made Simple

How To Leverage The Internet To Create Automated Cash Flow

Why Do You Want To Make Money Online?

Is It Because Internet Marketing Offers…

• Flexibility?• Equal Playing Field?• Leverage?• Scalable?• Automation?

If That’s True…Then Why Isn’t Everyone Doing It?

Because It’s Confusing And It’s Often Hard To Decide

Where To Start

There’s So Much To Learn…

There’s…Websites, Traffic, Lead Capture Pages, Autoresponders, Blogging, Social Media,

Conversions, PPC, Article Marketing, Video Marketing, SEO, Analytics…

The List Is Endless…And It Never Stops Changing

Most People Are Overwhelmed

You Get Started…

You Put In A Little Effort Here And A Little Effort There…

Then Fizzle Out

Sound Familiar?

And Many People Then Decide…

Internet Marketing Doesn’t Work

But That Isn’t You

You Have Decided It WILL Work…

As Long As You Don’t Quit…You Keep Learning…And You Keep Taking Action

And That DESIRE Combined With Your Decision To Take Action Towards Your Dreams Is More

Than Most People Can Say They Have

So, I Want You To Take A Minute And Acknowledge Yourself

Because Sometimes… Sitting In Your Home…

Working Away Online…Hour After Hour…

Day After Day…Investing In Your Own Education

Even If You Haven’t Produced Immediate Results

That Can Be Tough

And It Can Make You Question Whether Or Not You Can Make It Happen

Sometimes…

There Just Aren’t Enough People Around To Put Their Hand On Your Shoulder And Tell You That You Are Awesome…

And That You Have Outlasted Everyone Else Who Already Decided To Quit

And That’s Something

Seriously…

I Really Want To Acknowledge You

And Because You Are Here I Want To Take Some Time To Create Some Value For You

To Show You Some Things That You Can Use Today To

Make Money Online

So You Can Live The Life You Deserve

Let’s Get Right Into It…

I Am Going To Simplify How Everything Works

Because Once You REALLY Understand

How Things Work

You Can Focus On Getting Better…

Instead Of Just Wandering Around Aimlessly

I Am Sure You Haven’t Spent Any Time Just Wandering Around Aimlessly

That’s Me Laughing WITH You

Okay…So Back To It…

Making Money Online Works A Lot Like Any Other Business

But The Guru’s Sometimes Want You To Think It Doesn’t So

You Buy All Their Stuff

Here’s How It Works

The Basic Sales Funnel

$$$ Money $$$

How Does It All Work?

It’s The Same In Every Business

Let’s Say You Owned A Dog Grooming Business

You Open Your Doors And You Are Ready To Go

Using This Example…

The People Who Somehow Find Out About Your Business Are

Your Visitors

Those Visitors May Either Walk Into Your Store, Look At Your Website Or Call You On The Phone

They Have ENGAGED In Some Way

Once They Have Engaged…They Become A Lead

The Move From Lead To Prospect To Customer Happens In

Many Different Ways

Some People Go From Lead Directly To Customer

These Are People Who Generally Trust Themselves And

Make Decisions Quickly

Sometimes This Is Because They Have An Urgent Need

(Like An Upcoming Dog Show or In The Case On Internet Marketing…

They Need Money Right Now)

Or Because They Have Already Done Their Comparison Shopping Somewhere Else And They Like Your Style And How You Do

Business

And Others Hang Out As Prospects For A While Before They Become Customers

They Know About Your Business

They Like You

They Need What You Have To Offer

But They Haven’t Made A Decision To Buy Yet

The Process Of Going From A Visitor To A Customer

Is Called Your Sales Funnel

Every Business Has One

The Percentage Of Visitors That Become Customers Is Called Your Conversion Rate

But Most Businesses Don’t Pay Much Attention To

Their Conversion Rate

And This Is One Of The Reasons Why Most Businesses, Both Online And Offline, Fail

Once You Know Your Conversion Rate, You Can Figure Out Some Other Cool Stuff That Most Businesses

Don’t Pay Attention To

Your Cost Per Lead

And

Your Cost Per Sale

And The BIG IMPORTANT NUMBER

Value Per Sale

You See…

Good Marketers Know That It’s Easier To Sell Something To An Existing Customer Than

A New Lead

And There Is NO MARKETING COST When An Existing Customer Buys Something

One Of The Reasons Internet Marketing Is So Appealing Is It’s Easy To Figure These Things Out

If You Have A Good System

Let’s Say…

Through Your Marketing Efforts, Your Internet Business Brought In 200 Leads For The Month

And That Turned Into 10 New Customers

Your Conversion Rate Is 5% or 1 in 20

(10 divided by 200)

Now Let’s Say…

Those 10 New Customers Totaled $2,000 In Revenue

(maybe some bought low priced products and some bought high priced products)

Your Value Per Customer Is $200

($2,000 divided by 10)

Are You Still With Me?

This Is Simple…

But Really Important Stuff

Because When You “Get It”…

Making Money Online Is Easy

Lastly…

Let’s Say You Spent $400 To Generate Those 200 New Leads

Your Cost Per Lead Is $2

($400 divided by 200 Leads)

And Your Cost Per Sale Is $40

($2 Cost Per Lead And You Needed20 Leads To Generate 1 Customer)

So What This Means Is…

You Spent $40 To Make $200

Or $400 To Make $2,000

That’s A 500% Profit

Which Means…

You Should Be Able To Scale Your Business

(Remember “Scalable” From One Of The First Slides)

To Where $800 In Marketing Would Make You $4,000

And $4,000 In Marketing Would Make You $20,000

Now What If You Could Also Learn Some FREE Marketing Strategies That Gave You A Lead Cost Of ZERO

Making Sales From FREE Lead Strategies is Pure Profit

What If You Could Improve Your Conversion Rate?

What If You Could Increase Your Value Per Customer?

That’s Right…

All Of Those Little Improvements Would Increase Your Bottom Line!

Okay, So You Are Starting To Understand How It All Works…

And I Know…It’s Really Exciting

Remember This?

One Of The Main Reasons People Have A Hard Time Making Money Online Is They Have To Figure Every Single Part Of The

Business Out

And Become Really Good At All Of It

What If Most Of The Process Was Done For You?

What If You Could Use A System That Had Proven High Conversion Rate?

X Leads = X Sales = X $$$

So All The Work To Create The Lead Capture Pages, The Follow Up Process,

The Sales Videos, The Ordering Process

Was All Done For You

And Once Someone Became A Lead…The Rest Was All Automated?

So You Could Just Focus On Getting Visitors To See Your Offer?

With All Your Focus On Just One Part Of The Business…Don’t You Think You Could Get Pretty Good At It?

Focusing on 1 Thing Is Definitely Better Than Focusing On 10 Things

And…

What If We Could Teach You Both FREE And Paid Marketing Strategies With Documented Results?

So Whether You Are Starting With A Big Budget Or An Itty Bitty Budget…You Can Create Results

Would That Make Your Goal To Make Money On The Internet A

Little Simpler?

It Definitely Has For Me

It’s Time You Created Real Freedom For Yourself

You Are Capable Of Way More Than You Think You Are

I Know This For A Fact

How Can I Be So Sure?

Because I Have Proven It To Myself

And I Am Know Different Than You

Go Here Now To Learn The Rest Of The Story

http://MyHappyFreeLife.com

top related