internet marketing made simple

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Internet Marketing Made Simple How To Leverage The Internet To Create Automated Cash Flow

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http://myhappyfreelife.com Internet Marketing can be a great way to make a living, but most people get so overwhelmed with what they need to learn, they never even really get started. When you understand the big picture and what you need to do and you are working with good systems...you can focus in on a few simple things that make a big difference.

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Page 1: Internet Marketing Made Simple

Internet Marketing Made Simple

How To Leverage The Internet To Create Automated Cash Flow

Page 2: Internet Marketing Made Simple

Why Do You Want To Make Money Online?

Page 3: Internet Marketing Made Simple

Is It Because Internet Marketing Offers…

• Flexibility?• Equal Playing Field?• Leverage?• Scalable?• Automation?

Page 4: Internet Marketing Made Simple

If That’s True…Then Why Isn’t Everyone Doing It?

Page 5: Internet Marketing Made Simple

Because It’s Confusing And It’s Often Hard To Decide

Where To Start

Page 6: Internet Marketing Made Simple

There’s So Much To Learn…

There’s…Websites, Traffic, Lead Capture Pages, Autoresponders, Blogging, Social Media,

Conversions, PPC, Article Marketing, Video Marketing, SEO, Analytics…

The List Is Endless…And It Never Stops Changing

Page 7: Internet Marketing Made Simple

Most People Are Overwhelmed

Page 8: Internet Marketing Made Simple

You Get Started…

You Put In A Little Effort Here And A Little Effort There…

Then Fizzle Out

Page 9: Internet Marketing Made Simple

Sound Familiar?

Page 10: Internet Marketing Made Simple

And Many People Then Decide…

Page 11: Internet Marketing Made Simple

Internet Marketing Doesn’t Work

Page 12: Internet Marketing Made Simple

But That Isn’t You

Page 13: Internet Marketing Made Simple

You Have Decided It WILL Work…

As Long As You Don’t Quit…You Keep Learning…And You Keep Taking Action

Page 14: Internet Marketing Made Simple

And That DESIRE Combined With Your Decision To Take Action Towards Your Dreams Is More

Than Most People Can Say They Have

Page 15: Internet Marketing Made Simple

So, I Want You To Take A Minute And Acknowledge Yourself

Page 16: Internet Marketing Made Simple

Because Sometimes… Sitting In Your Home…

Working Away Online…Hour After Hour…

Day After Day…Investing In Your Own Education

Page 17: Internet Marketing Made Simple

Even If You Haven’t Produced Immediate Results

Page 18: Internet Marketing Made Simple

That Can Be Tough

And It Can Make You Question Whether Or Not You Can Make It Happen

Page 19: Internet Marketing Made Simple

Sometimes…

There Just Aren’t Enough People Around To Put Their Hand On Your Shoulder And Tell You That You Are Awesome…

And That You Have Outlasted Everyone Else Who Already Decided To Quit

Page 20: Internet Marketing Made Simple

And That’s Something

Page 21: Internet Marketing Made Simple

Seriously…

I Really Want To Acknowledge You

Page 22: Internet Marketing Made Simple

And Because You Are Here I Want To Take Some Time To Create Some Value For You

Page 23: Internet Marketing Made Simple

To Show You Some Things That You Can Use Today To

Make Money Online

Page 24: Internet Marketing Made Simple

So You Can Live The Life You Deserve

Page 25: Internet Marketing Made Simple

Let’s Get Right Into It…

Page 26: Internet Marketing Made Simple

I Am Going To Simplify How Everything Works

Page 27: Internet Marketing Made Simple

Because Once You REALLY Understand

How Things Work

Page 28: Internet Marketing Made Simple

You Can Focus On Getting Better…

Instead Of Just Wandering Around Aimlessly

Page 29: Internet Marketing Made Simple

I Am Sure You Haven’t Spent Any Time Just Wandering Around Aimlessly

Page 30: Internet Marketing Made Simple

That’s Me Laughing WITH You

Page 31: Internet Marketing Made Simple

Okay…So Back To It…

Making Money Online Works A Lot Like Any Other Business

Page 32: Internet Marketing Made Simple

But The Guru’s Sometimes Want You To Think It Doesn’t So

You Buy All Their Stuff

Page 33: Internet Marketing Made Simple

Here’s How It Works

Page 34: Internet Marketing Made Simple

The Basic Sales Funnel

$$$ Money $$$

Page 35: Internet Marketing Made Simple

How Does It All Work?

Page 36: Internet Marketing Made Simple

It’s The Same In Every Business

Page 37: Internet Marketing Made Simple

Let’s Say You Owned A Dog Grooming Business

Page 38: Internet Marketing Made Simple

You Open Your Doors And You Are Ready To Go

Page 39: Internet Marketing Made Simple

Using This Example…

The People Who Somehow Find Out About Your Business Are

Your Visitors

Page 40: Internet Marketing Made Simple

Those Visitors May Either Walk Into Your Store, Look At Your Website Or Call You On The Phone

They Have ENGAGED In Some Way

Page 41: Internet Marketing Made Simple

Once They Have Engaged…They Become A Lead

Page 42: Internet Marketing Made Simple

The Move From Lead To Prospect To Customer Happens In

Many Different Ways

Page 43: Internet Marketing Made Simple

Some People Go From Lead Directly To Customer

Page 44: Internet Marketing Made Simple

These Are People Who Generally Trust Themselves And

Make Decisions Quickly

Page 45: Internet Marketing Made Simple

Sometimes This Is Because They Have An Urgent Need

(Like An Upcoming Dog Show or In The Case On Internet Marketing…

They Need Money Right Now)

Page 46: Internet Marketing Made Simple

Or Because They Have Already Done Their Comparison Shopping Somewhere Else And They Like Your Style And How You Do

Business

Page 47: Internet Marketing Made Simple

And Others Hang Out As Prospects For A While Before They Become Customers

Page 48: Internet Marketing Made Simple

They Know About Your Business

They Like You

They Need What You Have To Offer

But They Haven’t Made A Decision To Buy Yet

Page 49: Internet Marketing Made Simple

The Process Of Going From A Visitor To A Customer

Is Called Your Sales Funnel

Page 50: Internet Marketing Made Simple

Every Business Has One

Page 51: Internet Marketing Made Simple

The Percentage Of Visitors That Become Customers Is Called Your Conversion Rate

Page 52: Internet Marketing Made Simple

But Most Businesses Don’t Pay Much Attention To

Their Conversion Rate

Page 53: Internet Marketing Made Simple

And This Is One Of The Reasons Why Most Businesses, Both Online And Offline, Fail

Page 54: Internet Marketing Made Simple

Once You Know Your Conversion Rate, You Can Figure Out Some Other Cool Stuff That Most Businesses

Don’t Pay Attention To

Page 55: Internet Marketing Made Simple

Your Cost Per Lead

And

Your Cost Per Sale

Page 56: Internet Marketing Made Simple

And The BIG IMPORTANT NUMBER

Page 57: Internet Marketing Made Simple

Value Per Sale

Page 58: Internet Marketing Made Simple

You See…

Good Marketers Know That It’s Easier To Sell Something To An Existing Customer Than

A New Lead

Page 59: Internet Marketing Made Simple

And There Is NO MARKETING COST When An Existing Customer Buys Something

Page 60: Internet Marketing Made Simple

One Of The Reasons Internet Marketing Is So Appealing Is It’s Easy To Figure These Things Out

If You Have A Good System

Page 61: Internet Marketing Made Simple

Let’s Say…

Through Your Marketing Efforts, Your Internet Business Brought In 200 Leads For The Month

And That Turned Into 10 New Customers

Page 62: Internet Marketing Made Simple

Your Conversion Rate Is 5% or 1 in 20

(10 divided by 200)

Page 63: Internet Marketing Made Simple

Now Let’s Say…

Those 10 New Customers Totaled $2,000 In Revenue

(maybe some bought low priced products and some bought high priced products)

Page 64: Internet Marketing Made Simple

Your Value Per Customer Is $200

($2,000 divided by 10)

Page 65: Internet Marketing Made Simple

Are You Still With Me?

Page 66: Internet Marketing Made Simple

This Is Simple…

But Really Important Stuff

Page 67: Internet Marketing Made Simple

Because When You “Get It”…

Making Money Online Is Easy

Page 68: Internet Marketing Made Simple

Lastly…

Let’s Say You Spent $400 To Generate Those 200 New Leads

Page 69: Internet Marketing Made Simple

Your Cost Per Lead Is $2

($400 divided by 200 Leads)

Page 70: Internet Marketing Made Simple

And Your Cost Per Sale Is $40

($2 Cost Per Lead And You Needed20 Leads To Generate 1 Customer)

Page 71: Internet Marketing Made Simple

So What This Means Is…

You Spent $40 To Make $200

Page 72: Internet Marketing Made Simple

Or $400 To Make $2,000

Page 73: Internet Marketing Made Simple

That’s A 500% Profit

Page 74: Internet Marketing Made Simple

Which Means…

Page 75: Internet Marketing Made Simple

You Should Be Able To Scale Your Business

(Remember “Scalable” From One Of The First Slides)

Page 76: Internet Marketing Made Simple

To Where $800 In Marketing Would Make You $4,000

And $4,000 In Marketing Would Make You $20,000

Page 77: Internet Marketing Made Simple

Now What If You Could Also Learn Some FREE Marketing Strategies That Gave You A Lead Cost Of ZERO

Page 78: Internet Marketing Made Simple

Making Sales From FREE Lead Strategies is Pure Profit

Page 79: Internet Marketing Made Simple

What If You Could Improve Your Conversion Rate?

What If You Could Increase Your Value Per Customer?

Page 80: Internet Marketing Made Simple

That’s Right…

All Of Those Little Improvements Would Increase Your Bottom Line!

Page 81: Internet Marketing Made Simple

Okay, So You Are Starting To Understand How It All Works…

And I Know…It’s Really Exciting

Page 82: Internet Marketing Made Simple

Remember This?

Page 83: Internet Marketing Made Simple

One Of The Main Reasons People Have A Hard Time Making Money Online Is They Have To Figure Every Single Part Of The

Business Out

Page 84: Internet Marketing Made Simple

And Become Really Good At All Of It

Page 85: Internet Marketing Made Simple

What If Most Of The Process Was Done For You?

Page 86: Internet Marketing Made Simple

What If You Could Use A System That Had Proven High Conversion Rate?

Page 87: Internet Marketing Made Simple

X Leads = X Sales = X $$$

Page 88: Internet Marketing Made Simple

So All The Work To Create The Lead Capture Pages, The Follow Up Process,

The Sales Videos, The Ordering Process

Page 89: Internet Marketing Made Simple

Was All Done For You

Page 90: Internet Marketing Made Simple

And Once Someone Became A Lead…The Rest Was All Automated?

Page 91: Internet Marketing Made Simple

So You Could Just Focus On Getting Visitors To See Your Offer?

Page 92: Internet Marketing Made Simple

With All Your Focus On Just One Part Of The Business…Don’t You Think You Could Get Pretty Good At It?

Page 93: Internet Marketing Made Simple

Focusing on 1 Thing Is Definitely Better Than Focusing On 10 Things

Page 94: Internet Marketing Made Simple

And…

What If We Could Teach You Both FREE And Paid Marketing Strategies With Documented Results?

Page 95: Internet Marketing Made Simple

So Whether You Are Starting With A Big Budget Or An Itty Bitty Budget…You Can Create Results

Page 96: Internet Marketing Made Simple

Would That Make Your Goal To Make Money On The Internet A

Little Simpler?

Page 97: Internet Marketing Made Simple

It Definitely Has For Me

Page 98: Internet Marketing Made Simple

It’s Time You Created Real Freedom For Yourself

Page 99: Internet Marketing Made Simple

You Are Capable Of Way More Than You Think You Are

I Know This For A Fact

Page 100: Internet Marketing Made Simple

How Can I Be So Sure?

Page 101: Internet Marketing Made Simple

Because I Have Proven It To Myself

Page 102: Internet Marketing Made Simple

And I Am Know Different Than You

Page 103: Internet Marketing Made Simple

Go Here Now To Learn The Rest Of The Story

http://MyHappyFreeLife.com