innovative branding: come out and play
Post on 28-May-2015
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Innovative Branding:come out and play!
There are so many brandsout there...
are you ready to play?
1. Being in good shape
is important…
2. …but please, stop looking at yourself in the mirror!
3. Keep your ears and eyes open.
4. Consider different perspectives.
5. A strategy is not just the right way of doing things…
6. …is having a promise to fulfill and values to share.
7. Be visible and true.
8. Be engaging, open and reactive.
9. Change the point of view,
from:
“I am the brand”
to …
10. …“we are the brand”.
11. Being passive and dullis not a strategy …
12. ... it’s just the right way to be forgotten.
Matteomktg4nerds
www.mktg4nerds.wordpress.com
The pictures have beenaquired from the internet
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