gsummit sf 2014 - how gamification motivates all age groups: or how to get retired generals to play...

How Gamification Motivates All Age Groups

… or How To Get Retired Generals To Play Games Alongside Students and

Interns

Daniel Green

CTO, Wikistrat@wsdan and @wikistrat#TeamYellow #GSummit

About Wikistrat

Copyright Wikistrat - Proprietary Information

Breaking Down User Stories

My rank is …Intern / Research / Contributing / Senior / Expert Analyst

My background is in …Government / Military / Academia / Industry

I am …Starting Out / Mid-Career / Late-Career / Retired

When Status is Explicit

https://flic.kr/p/9rrbTE

Types of Status

https://flic.kr/p/eE2zme

Explicit Access

https://en.wikipedia.org/wiki/Byeman_Control_System

Important Lessons #1

Start by asking, “what do they want from us?” before you ask, “what do we want from them?”

Motivation matters.

Motivation

• Leadership•Mentorship• Networking• Access

• Advancement• Learning• Experience•Money

Important Lessons #2

Don’t automate out all human interactions, a connection to other people is important to the user experience.

The Platform

Important Lessons #3

It’s okay to see gamification as a process for making work more engaging… you don’t need to hide work tasks in an unrelated game.

Important Lessons #4

Surprise, delight, and mystery mechanics can become a double-edged sword.

Daniel Green

www.wikistrat.com@wikistrat