gsummit sf 2014 - how gamification motivates all age groups: or how to get retired generals to play...
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How Gamification Motivates All Age Groups
… or How To Get Retired Generals To Play Games Alongside Students and
Interns
Daniel Green
CTO, Wikistrat@wsdan and @wikistrat#TeamYellow #GSummit
About Wikistrat
Copyright Wikistrat - Proprietary Information
Breaking Down User Stories
My rank is …Intern / Research / Contributing / Senior / Expert Analyst
My background is in …Government / Military / Academia / Industry
I am …Starting Out / Mid-Career / Late-Career / Retired
When Status is Explicit
https://flic.kr/p/9rrbTE
Types of Status
https://flic.kr/p/eE2zme
Explicit Access
https://en.wikipedia.org/wiki/Byeman_Control_System
Important Lessons #1
Start by asking, “what do they want from us?” before you ask, “what do we want from them?”
Motivation matters.
Motivation
• Leadership•Mentorship• Networking• Access
• Advancement• Learning• Experience•Money
Important Lessons #2
Don’t automate out all human interactions, a connection to other people is important to the user experience.
The Platform
Important Lessons #3
It’s okay to see gamification as a process for making work more engaging… you don’t need to hide work tasks in an unrelated game.
Important Lessons #4
Surprise, delight, and mystery mechanics can become a double-edged sword.
Daniel Green
www.wikistrat.com@wikistrat