group dynamics
Post on 14-Nov-2014
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DESCRIPTION
The presentation is about the role of family influences on consumer behavior. It cosists of the various stages of persons life which affect his buying behavior & social class affecting the individuals buying pattern
TRANSCRIPT
- 1. Effect of Family & Social Class
(A Consumer Behavior Perspective)
2. Presented By
Snigdha
Shraddha
Swapnali
Raunak
Shodhan
Vinayak
3. Role of Family Influences
4. Socialization of Family Member
- Imparting moral & religious skill
5. Interpersonal Skills 6. Dressing & grooming standards 7. Selection of suitable Education
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