getting your board to love fundraising
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Getting Your Board to FundraiseLinda Lysakowski, ACFRE
President, Linda Lysakowski, LLC
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
How Does Your Board View Fundraising?
The “Tin Cup” mentality?A necessary evil?We don’t need it.
Not my job!I don’t know how.
I don’t want to bug my friends!
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Does Your Board Understand the Psychology of Philanthropy:
o Who Gets Money?Why?
o Who Gives Money?Why?
o Who Do You Give To?Why?
o Who Do You Not Give To?Why?
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
A Lesson for Board Members: Fundraise Where the Money Is!
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Does Your Board Know the Golden Rule of Fundraising?
95/5 Rule
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
The Development Team
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Board Roles in Fund Raising
o Policieso Monitor revenue streamso Planningo Givingo Asking other to give
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Do We Have the Right Board?o How do we choose candidates for the board?o How do we evaluate the candidate’s commitment ?o Do they believe in our mission and vision?o Do they feel ownership of our organization?o Have we discussed the board’s fundraising role?o Have we provided adequate education and training for
the board?o Are we committed to working as a team with the board
on fundraising?
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Why is Board Giving/Asking Important to Fundraising?
o They have a fiduciary responsibility for the organization!
o They are volunteers!o They lend credibility to the organization!o Funders expect it!o They care (or should care), more than anyone else,
about the organization!
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Helping Board MembersUnderstand Their Role
o Board Recruitmento The Development Committee o The Board Appealo Board Educationo Brainstorming
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Recruiting the Right Boardo The governance committeeo The position descriptiono Interviewing prospective board
memberso Orientation
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Belief in and support of the mission of the
organization is the most critical requirement for serving on the board
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
The Board’s Role in the Development Plan
The Development Officer and the BoardThe Development Committee
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Board Giving—The Board Appeal
100%
Meaningful Levels
Early Commitment
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Designing Your Board Appealo Start with the Chairo Evaluate Board Giving Potentialo Prepare Materialso Creating a Philanthropic Environmento Ask Board Members Personally
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Educating the Board
o Ongoing educationo One-on-one trainingo Teaming upo Raising the comfort level
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Can the Board Raise Money Without Even Asking?
o Each board member invite three people to have lunch with the ED
o Host an Event o Board Thank-A-Thono Speaking Engagementso The Elevator Speecho Birthday/Anniversary Giftso Opening Doors
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Four Steps in Fundraisingo Identifyingo Cultivatingo Solicitingo Stewardship
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
BrainstormingHow to Get Your Board Members to Use Their
Spheres of Influence
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Board TransitioningExtreme Makeover or
Minor Surgery?
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Special Offers• Special offer on Board Boot
Camp 20% discount if booked before June 30, 2014 and held by December 31, 2014
• 15% Discount on Fundraising for the GENIUS, 2nd edition: use discount code: linda2014books at
ForTheGENIUS.com or LindaLysakowski.com
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
Thank YouContact Linda at
Linda@LindaLysakowski.comwww.LindaLysakowski.com
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
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