getting to valuable: real ways to create real value

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Business Value. It’s important. If we didn’t create value for our business we wouldn’t have very many jobs. Or an economy. Or little sandwiches that are nicely cut into triangles.But when it’s all said and done, businesses exist because of their customers. We all see examples of businesses that serve their customers excellently which create record profits. But what about when the customers exist in a community, the community exists in a society, and the society exists within the context of the rest of humanity?In this presentation, we’ll explore:A powerful definition of what value really isHow to go beyond the business and to the individual, family, society, and economyHow to tie societal value back to income in tangible ways

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Getting To Valuable: Real Ways to Create Real Value

By Zee Spencer

LeanDogA N A G I L E S O F T W A R E S T U D I O

By @zspencer from @leandog. Leave feedback, ask questions and download materials at http://spkr8.com/t/8692Monday, October 10, 11

Pretty != Valuable

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Monday, October 10, 11

Expensive != Valuable

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Monday, October 10, 11

Usable != Valuable

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Monday, October 10, 11

Real Definitions(OK... So I just used Google. But I swear they’re real!)

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• The regard something is held to deserve; the importance or preciousness of something

• Somethings material or monetary worth

• Somethings worth compared to the price paid or asked for it

• The usefulness of something considered in respect of a particular purpose

Monday, October 10, 11

Valuable == Relevant, Important, and Useful

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Monday, October 10, 11

To Whom?

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Monday, October 10, 11

To an Individual?

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Monday, October 10, 11

To Society?

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Monday, October 10, 11

To a Business?

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Monday, October 10, 11

Yes.

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Monday, October 10, 11

What is Valuable to a Business?

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Whatever the owner(s) say is!

Monday, October 10, 11

Making Money

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Monday, October 10, 11

Fulfilling Their Purpose

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Monday, October 10, 11

How Do Businesses Get Their Value?

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Monday, October 10, 11

We have an economy where we steal from the future and

sell it to the present. Then we call it GDP -- Paul Hawken

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Monday, October 10, 11

Vision, Execution, Luck

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(Mostly Luck)

Monday, October 10, 11

Stop HuntingStart Farming

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Monday, October 10, 11

Recognize Interdependence

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Monday, October 10, 11

Interdependence?!?!?! On WHO!?!?!?!?!?

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Monday, October 10, 11

Individuals

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EmployeesCustomers

Trainers

Board MembersCommunity

Leaders

Monday, October 10, 11

And Groups

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GovernmentsCompetitors

Communities

Activist Groups Talent Pools

Colleges

Unions

Monday, October 10, 11

And Other Things

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Laws of Nature

Natural Resources

International Relations

Economies

Monday, October 10, 11

Some Examples

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Whole Foods

Toms Shoes

Nike Leandog

Apple

Lending Club

Monday, October 10, 11

What Can We Do?

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Monday, October 10, 11

Make Stuff That Matters

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Monday, October 10, 11

Learn Like The Wind

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Tie Learning to Doing

Make Learning Pervasive

Make Learning Cheap

Monday, October 10, 11

Own The Whole

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Hold Yourselves Accountable

Expand the Pie

Find Phoenixes

Reveal Hidden Costs

Monday, October 10, 11

Some Giants Whose Shoulders I Stand On

Daniel Pink

Saul Kaplan

Jerry Weinberg

Umair Haque

Curtis Faith Jeff Patton

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Peter Checkland

Deb Scofield

Matt VanVleet

Bob Myers

Jim King

Monday, October 10, 11

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