getting started selling into the chinese medtechmarket · 2018. 4. 4. · getting started selling...

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11

Getting Started Selling into the Chinese Medtech Market

MAY 9 2017ANTHONY MAKDIRECTOR, NEW YORK

2

Market Potentials

3

Product Trends

4

CFDA Classification of Medical Device

Class IClass IIClass III

Source: HKTDC

5

Sales Channels in China

6

Challenges to Sell to China

7

Export Strategies

Brand Awareness

8

Why Hong Kong?• Proximity to Chinese mainland

• High quality medical infrastructure

• Registration system in place

• Lucrative market potentials

• World-class clinical trial services

• Research funding and university grants

• Strong intellectual property protection

• Skilled and multilingual workforce

Why Hong Kong?

9

Hong Kong International Medical Devices and Supplies Fair

- May 16-18, 2017

- One of the most important Medical Fairs in the Asia-Pacific region

- Held concurrently with the Hong Kong Hospital Authority Convention

- An effective promotion platform that enhances brand image and reaches distributors, buyers and agents in the Asia Pacific region

Illinois Pavilion USA 2017

10

11

Presence of renowned buyers in 2016

India

Singapore

Taiwan

RomaniaSlovakia

Chinese mainland

MyanmarMalaysia

Singapore

Poland

Malaysia

Russia

HKTDC New York Office219 East 46th StreetNew York, NY 10017Tel: (212) 838-8688new.york.office@hktdc.org

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