from: laura smith - truth in advertising...from: laura smith subject: re: obesity research institute...

From: Laura SmithSubject: Re: Obesity Research Institute - Violations of 2005 Order in FTC v. FiberThin, LLC et al.

Date: April 8, 2016 at 4:45 PMTo: Rich, Jessica L. , Engle, Mary Koelbel , jCc: mailings@lipozene.com, Bonnie Patten

All:

In addition to the information we provided yesterday, attached please find screen shots we obtained in theprocess of ordering Lipozene directly from the Lipozene.com website. Attachment #1 is a packet of screenshots obtained when selecting "YES!" to the first and second promotions that are offered by ObesityResearch Institute. Attachment #2 is a packet of screen shots obtained when selecting "No, Thanks" fromthe first promotion onward. As you will see, consumers attempting to purchase the product online are notable to obtain any information about the negative option offer prior to providing their billing information.

If you have any questions, please do not hesitate to contact us.

Laura SmithLegal Director 203-421-6210 | lsmith@truthinadvertising.orgtruthinadvertising.org | @TruthinAd | facebook.com/truthinad

On Thu, Apr 7, 2016 at 11:12 AM, Laura Smith <lsmith@truthinadvertising.org> wrote:Dear Ms. Rich, Ms. Engle, and Mr. Jacobs:

Please see the attached letter.

Sincerely,

Laura SmithLegal Director 203-421-6210 | lsmith@truthinadvertising.orgtruthinadvertising.org | @TruthinAd | facebook.com/truthinad