facebook campaign for amazzy

Facebook Campaign for

Amazzyhttp://amazzy.com

Campaign Theme

Currently we would be promoting Summer Products and Tshirts

Objective

To Drive Targeted Audience to our WebsiteTo Promote our Offer Claims Boost Current Post

Demographics

Location : Pune, Mumbai

Age : 18 -24 and 24 – 30

Interest Targeting : People who have shown interest in pages related to Films , Clothing, Online Shopping

Sample Interest Audience – Mens Clothing

Demographics

We would Conduct Two Separate Campaigns for Age 18 -24 and 25 – 30 which will have gender specific campaigns

Budget Allocation would be

18 – 24 = 75% of Budget

25 – 30 = 25% of Budget

Male : 75% of Budget

Female : 25% of Budget

Campaign BudgetTotal Budget : INR 30000CPC : INR 10 – INR 12Expected Clicks : 2500

  AGE 18 -24 AGE 25 - 30 Total

Male 16875 5625 INR 22500

Female 5625 1875 INR 7500

Creative Guidelines

Highlight Our Products’ Summer Angle

Highlight our Discount Offer

Technical Recommendations

Recommended image size: 1,200 x 628 pixelsImage ratio: 1.9:1Text: 90 charactersHeadline: 25 charactersLink description: 30 charactersYour image may not include more than 20% text. 

Facebook Remarketing

We would be adding a Facebook Pixel to our web pages to target users who visit our website.

THANK YOU