era conference - who can you find online?

WHO CAN YOU FIND ONLINE?

BY KATHARINE ROBINSONFIND THESOURCERESS ONLINE

THE VITAL STATISTICS

World Population: 6,845,609,960

Total Internet Users: 1,966,514,816 (That’s 29%)[As of March 2011]

UK Population: 62,348,447

Total UK Internet Users: 51,442,100 (That’s 82.5%)

UK Facebook Users: 27,806,860 (That’s 54% of internet users)[As of August 2010]

How Much Information does the internet contain?

WHAT ARE WE ALL DOING ONLINE IN THE UK?

1 in 4 UK internet users have a blog

60% of internet users read blogs

64 % have a profile on a Social Network

¼ use their mobile phone to surf the web

1 in 3 agree with the statement “I couldn’t live without the internet”

[Stats via Simply Zesty Ltd]

EVER THOUGHT ABOUT GOOGLING FOR A CANDIDATE?

A quick Google search for CV related data returns an estimated 800 million web pages.

WHAT IS A SEARCH ENGINE?

A SEARCH ENGINE IS A GIANT DATABASE

A database full of webpages

• Text on the page

• Title of the page

• URL (address) of the page

• The type of file

• Date

• Other data about the page

LET’S LOOK FOR A CV

WHEN BUILDING YOUR SEARCH STRING

The intitle: operator

CV type keywords

The filetype: operator

Industry, job title and/or skill keywords

Location

LET’S LOOK FOR LISTS OF PEOPLE

(conference OR exhibition OR seminar OR workshop) (filetype:pdf OR filetype:xls) (list OR directory) (attendee OR delegate OR members)

COMPONENTS OF YOUR SEARCH STRING

Location

Job titles or industry keywords

List keywords

Event type keywords

Name keywords

Filetyples

Page titles

FIND TARGET COMPANIES

LinkedIn Company Search: http://www.linkedin.com/companies

Industry Associations

Yellow Pages

ZoomInfo

Wikipedia

Google Sets

TARGETING COMPANIES

TARGETING LINKEDIN

SEARCHING LINKEDIN

site:uk.linkedin.com

Add keywords

• Location

• Job title

• Companies

• Skills

• Qualifications

• Group names

GOOGLE ADVANCED SEARCH

GOOGLE ADVANCED SEARCH

RESOURCES

Using Google:

Google Guide (not from Google): http://googleguide.com

Advanced Search: http://www.google.co.uk/advanced_search

Google Alerts: http://google.com/alerts

ANY QUESTIONS?

katharine@sourceress.co.uk

http://sourceress.com

Or just Google me!