engagement marketing for professionals
Post on 01-Dec-2014
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DESCRIPTION
Modern marketing for financial advisers is about creating a process of engagement for prospects, where you match your marketing to their buying cycle in order to get them to the beginning of the sales process.
TRANSCRIPT
ATTENTION
INTEREST(Intrigue...)
DESIRE...
ACTION
Publicity, Advertising, or Presence
Google you
View LinkedIN & website
ViewsVideo
Listen to Podcast or webinar
Download Whitepaper
Newsletter or ezinesubscription
Follows on Social Media
Follow Blog
1 on 1 interaction SALES PROCESS
Engagement Marketing for Professionals
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