e commerce ex

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This video is presented by USEP's BSCS student Renato P. Arante under Mr. ND Arquillano as a partial fulfillment for Elective 4 -E-Commerce and takes 1 - 14 slides

TRANSCRIPT

This video is presented by USEP's BSCS studentRenato P. Arante under Mr. ND Arquillano as apartial fulfillment for Elective 4 -E-Commerce :

Introduction to e-business and e-commerce

E-commerce Fundamentals

E-business Infrastructure

E-environment

Supply Chain Management

E-marketing

Customer relationship Management

Change Management

Analysis and Design: M-commerce

Management of Mobile commerce services

Introduction to E-Business and E-commerce

The buying and selling products through the use of internet.

An electronically mediated financial transactions between organizations and customers.

E-commerce Fundamentals user experience.

It can be argued that everything else is secondary.

Solid ‘on-site search’ functionality

You need good-quality metadata to make it work properly.

Well-defined information architecture

Studies have shown that most people are ‘cognitive misers’. In plain English: people don’t like to think. Keep this in mind when wireframing your site.

E-Business Infrastructure The architecture of hardware, software, content and data

used to deliver e-business services to employees,customers as well as partners

E- Environment Risk Factors of E-Commerce Environment

Risk

The overarching risk to any business doing online transactionsis not having an overall E-commerce strategy, especially whenit comes to the compliance requirements of which a merchantmay or may not fully understand or even be aware.

Availability

lack of which is a big risk to an E-commerce

Performance

. Network utilization—as the single weakest link cancause the entire environment to respond poorly.

Scalability

Scalability for an E-commerce site or environment couldmean different things to different merchants.

Security

Vital issue for both users. Viewed as the safety for bothusers vital information

Supply Chain Management

E- MarketingEnticing web surfers to your site and, once there, to entice

them into becoming a customer.

E- Marketing Priorities We divide web site marketing into three primary

divisions:

Enticing visitors (non-customers) to come to the site

Converting visitors (non-customers) into customers

Site Effectiveness

The benefits of E-Marketing include:

Speed

Ease and Efficiency

Low Cost

Targeted

Customer Relationship Management

Customer relationship management (CRM) is awidely implemented model for managing a company’sinteractions with customers, clients, and salesprospects. It involves using technology to organize,automate, and synchronize business processes—principally sales activities, but also thosefor marketing, customer service, and technicalsupport..

Benefits of Customer Relationship Management

Quality and efficiency

Decrease in overall costs

Increase Profitability

Change Management It is an approach to shifting individuals, teams and

organizations from current state to a desired futurestate.

Analysis and Design: M-commerce

Imagine for a moment that you owned a small cornerstore. As a conventional retailer, your potential marketwould extend to your immediate geographic region.

Now imagine some technology became available thatwould open up your reach to a much larger audience.

The mobile industry today is rapidly growing becauseof its design , functionality and its services to theconsumer.

Management of M-commerce Services

The emerging issues in mobile commerce is theemerging wireless LANs and 3G/4G wireless networks,personalized content management, implementationchallenges in m-commerce, futuristic m-commerceservices

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