dominating search results through social media by kei san pablo

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Mozilla PH Social Media Series: Women in Social Media 3/22/2014

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DOMINATING SEARCH

RESULTS

THROUGH

SOCIAL MEDIA

/KeiSanPabloBiz

/KeiSanPablo

Certified eMarketing Consultant CeMC®, Internet Marketing Standards Board

Founder and Managing Director, The K Squad Outsourcing Solutions

Chief Marketing Officer and Coach, Online Jobs University

Member and Volunteer, Social Media Club

Member, Internet Marketing Association

If money is not an option:

- Travel while working online

- Work as a Barista at Starbucks

- Pursue a Degree in Medicine

A Dedicated Aunt to The Lost Boys

Source: http://reviews.financesonline.com/most-popular-social-media-sites-review/

Erik QualmanSocialnomics: How Social Media Transforms the

Way We Live and Do Business

We don't have a choice on whether we do social media,

the question is

How Well We Do It?

Social Media

without strategy is

just additional noise.

Kei San PabloComing Soon…..

Are Facebook and Twitter signals part of Google’s ranking algorithm?

How much do they matter?

Are Facebook and Twitter signals part of Google’s ranking algorithm?

How much do they matter?

NO.

Matt Cutts,Google’s Head of Search Spam

AUTHORITY

Bo’s Coffee

BRANDING

CONTENT

AUTHORITY

BRANDING

CONTENT

SOURCE: http://searchengineland.com/seotable

• Content: Quality

• Content: Keywords

• Content: Engagement

• Content: Ads

• Content: Freshness

• HTML: Titles & Headers

• HTML: Description

• HTML: Keyword Stuffing & Hidden Elements

• Architecture: Crawl

• Architecture: Duplicate Content

• Architecture: Speed

• Architecture: URLs

• Architecture: Mobile

CONTENT

Quality

Keywords

Engagement

Ads

Freshness

HTML

Titles & Headers

Description

Keyword Stuffing

Hidden Elements

ARCHITECTURE

Crawl

Duplicate

Content

Speed

URLs

Mobile

AUTHORITY

BRANDING

CONTENT

“ Freedom of speech should

never mean freedom to abuse.

If you can’t use social media to

do good things, don’t use it to

do harm. ” ~ Kei San Pablo

DOMINATING SEARCH

RESULTS

THROUGH

SOCIAL MEDIA

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