disrupt surfing pitch deck

DisruptSurfing.com | 0450261558

WHERE TECHNOLOGY MEETS SPORT

info@DisruptSurfing.com |Insty: @DisruptSurfing | Bondi Beach

SURFING

WHO ARE WE?

DisruptSurfing.com | 0450261558

WHO ARE WE?Gary ElphickLIKES: Surfing, snowboarding, wakeboarding

WORK: Tech, Sports & Marketing• BlackBerry & Nokia – NPI Marketing• Telstra & Thredbo – Sports Marketing

Jason RogersLIKES: Kitesurfing, snowboarding

WORK: Management consultancy, • Ex-Big4 Management consultant• Engineer• 2 sports related start ups still going strong!

DisruptSurfing.com | 0450261558

OR

• $800 ave cost• Zero personalisation

• Long 12 week lead time

• $1200 ave cost

THE PROBLEM

DisruptSurfing.com | 0450261558

Custom Surfboards made using 3D rendered designs

50% less cost ($350)

50% less time

100% personalised

BEST OF BOTH WORLDS?

DisruptSurfing.com | 0450261558

Step 1Surfer selects

elements

Step 2We create a3D render

Step 3We upload

the files to ashaping machine

Step 4We glass, spray and

deliver your new board

HOW IT WORKS

DisruptSurfing.com | 0450261558

ProBeginner

Source: valueofwaves.org business.transworld

TARGET MARKET

Weekend Warriors2 million in Australia

DisruptSurfing.com | 0450261558

SIZE OF THE PRIZE• 2.85m Surfers in Australia (30m worldwide)

• 4.5m new surfboards sold each year globally • (2nd hand unquantified est. 1pp/yr)

• $3.5bn Surf industry in Australia ($17bn world wide)

Sales to % of Australian Target Market (2m weekend warriors)

1% 5% 10% 15% 20%

Number of units sales 20,000 100,000 200,000 300,000 400,000

Revenue

$7,000,000

$35,000,00

0

$70,000,00

0

$105,000,000

$140,000,00

0

DisruptSurfing.com | 0450261558

TRACTION – 5 MONTHS ON

DisruptSurfing.com | 0450261558

• MOM 100% growth• Broke-even in 65 days• 5 new products• Kiteboards used in a session

with Richard Branson

Most importantly:Outstanding feedback from customers

TRACTION – 5 MONTHS ON

DON’T TAKE OUR WORD FOR IT

DisruptSurfing.com | 0450261558

Funding & Mentorship to scale• Form full-time team• Disruptive Distribution• Disruptive Marketing

WHERE NEXT?

DisruptSurfing.com | 0450261558

WHERE TECHNOLOGY MEETS SPORT

info@DisruptSurfing.com |Insty: @DisruptSurfing | Bondi Beach