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Design trends in a tough climate

Profile Ilsa Parry is a design educator, creative consultant, product designer, producer and innovation agent acting on behalf on inventive product and furniture designers in the UK

Educator Creative Consultant 3D designer Product Developer Producer Sales rep Writer

Design led products Cutting edge collaborations ltd edition Commercial solutions for the mass market Lighting Home accessories Furniture Fashion

A resource for retailers and interior designers An international testing platform for new ideas Assistance for creatives

Background – Ilsa Parry Media work – TV speaking writing competitions and awards

Education work – Schools, colleges and universities, links with industry

Consultancy work – Unilever, Sony, 4D

Freelance design work – National Museums, Starck, Mc Donalds, Boss design Liverpol Biennial

Collaborative work – Lego, Bo Concept

Background - REthinkthings

Design led products Cutting edge collaborations ltd edition Commercial solutions for the mass market Lighting Home accessories Furniture Fashion

Background – 5ml

A resource for retailers and interior designers An international testing platform for new ideas Assistance for creatives

Trend Forecasting - Why? !"#$%#&$'#(")*+"$'#,-.)&#,$)/$0,1$

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New Modernism Cheap, Sleek and

powerful

Powder coated steel Laminated surfaces

Smart cuts Muted rich 50s tones

Cost led by designers to offer maximum

functionality

Honesty

Bare essentials

Concept led by designers to question consumer values and offer alternative affordable, practical and honest solutions

Accents Personalty and quirk Coloured cables in lighting Vibrant details Simplistic forms Natural materials

Emotionally led by designers to bring rich personality and value to a functional object to increase longevity through a subtle aesthetic

Surface relief and

folding

Simple yet complex

Process led by

designers to offer

creative textures

and forms for those

on a budget

Greening

Longevity - Create lasting emotional and functional relationship between the object

and the user.

Designers consider human habit and innate behavioural preference to offer

solutions which satisfy a more visceral need

Upcycling

Skilled designers were over commercialising with dumbed down solutions that smacked of the obvious

2011 More balance between afforability and quality

Led by designers with a focus still on humour and intellect but offering more skilled solutions to move away from a marketplace full of folded sheet material

Castings

We still see unexpected Castings in vessels

But these become more complex in form and material use

Exploration and experimentation led by designers to realise the most unusual and technically ambitious solutions with an element of surprise

Slow fashion

Signifying quality in production Profit for the locals How does this sit with an instantaneous culture?

Led by designers with a moral focus on local economy and environmental sustainability to offer guilt free consumerism

Digital craft

Advancing technologies producing impossible Escher - like forms

Use of 3d printers reviving ancient techniques such as lost wax casting

New software allowing for organic form manipulation

Technology led by designers to offer new exciting forms

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2011 :

Look in unexpected places for new talent, emerging shows and new web sales platforms. Speak with designers to understand the REAL value!

Topics to look out for:

Efficiency in form, powder coated steel and rich muted colours

Honesty – products exhibiting the bare essentials

Accents – subtle yet powerful slithers of colour with natural materials

Surface relief and folding

Greening – behavioural significance for the user

Upcycling craft revivals

Unusual castings

Sculptural forms

Digital craft and impossible shapes