culture of connectivity

Culture of Connectivity:Emojis, Instagram, & Snapchat

Taylor Stockett@cstockett05

Taylor Stockett

ATXSOCIALRUNNERUT AUSTINPUPPIES & EMOJIS

Let’s Discuss

1. Culture of Connectivity2. Digital Relationships3. Major Platforms 4. Upcoming Platforms5. Pros & Cons

Culture of Connectivity• Millennials ~4-10 hrs/day on phones1 • 96% have joined a social network2

• Social Media passed porn as #1 activity online2

• Communication has become more visual!• Emoji's, Pictures, GIFS, & Video = Engagement

EMOJISEmoticon :-)

Oxford English Dictionary named “Face with Tears of Joy” 2015 word of the yr!

Popular for Text & Social

Diverse(Using Emojis Blog Post)

Interact: Send an Emoji/Emoticon

;-)

Digital Relationships

• Constant • Intentional• Visual 👀• Addictive• Sensory Overload

Lost Phone?

Major Platforms

FacebookPROS:Connect/share with family Intricate Privacy SettingsCONS:Notification Fatigue Changes Frequently

InstagramPROS:Tag & Hashtag #foreverScrapbookCONS:Picture Perfectf.o.m.o.

TwitterPROS:Breaking NewsConnecting to role modelsCONS:Desensitized hate speechEveryone’s a critic

(Facebook & Twitter blog post)

Facebook, Instagram, & Twitter

Interact: Post Using #hypconf

CONS of Social

• Safety (driving & tipping off thieves) • Sexting• Bullying• Brain Function (sleep, learning, & memory)• Anxiety & increased success expectations• Lack of Empathy– Impatience, desensitization, narcissism,

Upcoming Platforms

Snapchat

Personal & AuthenticDisappearing ContentGeofilters, Lens, Trophies, Stories, & Influencers!

YouTube Connect

Coming Soon4

Livestream (FB/Periscope)

WhatsApp

Recently Encripted5

Mass Texting

Privacy Policy

Video!!!

Interact: Add My Snapcode!

PROS of Social

• Potential for Increased Reach• Global impact• Countless resources• Boundaries (security, personal code, etc)• Community Connecting• Unplugging

Presentation Next Steps

• Presentation & Sources Page available on my LinkedIn, so add me!

• Business Card Swap!

• Questions…

THANK YOU!

Taylor Stockett@cstockett05