croma

India’s 1st national, specialist retail chain for consumer electronics and durables.

Hundreds of brands, thousands of products, a mind-boggling range of features… which one do you choose???

6000 products

About CROMA

Widest range of products

We help you buy A name you can trust Customer

commitment Great deals and

offers A first of its kind Croma is the 1st of its

kind

Why Croma

The first Croma store was launched in Juhu, Mumbai on October 9, 2006.

100% subsidiary of Tata Sons

Infiniti Retail Limited

Megastore 10,000 sq.ft

8500 sq.ft-Retail outlet

1500 sq.ft.- Warehouse

Classification

Adjacent PVR Cinemas Dedicated Escalators In front Food Mall 11am to 8.30pm

Location

Woolworth, Australia

Central Distribution, Bhiwandi

System- S 400

Distribution

12 lakhs/day No individual targets

Targets & Margins

Targets

IT 33%

Entertainment 27%

Others 40%

Computers Gaming Home

Entertainment Communications Large Appliances Small Appliances Imaging

Categories

4ft-5ft 1st Premium Brands 2nd Average Brands 3rd Stocks Off white,

Perforated, Steel & Fibre material

Tagged Leased

Gondolas

Direct lighting Spot lighting

Lighting

Ceiling

Flooring

Security

Fliers Danglers Wallpapers Flex Kiosks

Visuals

Visuals

Merchandise

PLANOGRAM

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