creating content that appeals to a mobile audience
Post on 14-Jul-2015
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Mobile has taken off in the last few years to become a dominant force for both businesses and customers who are searching for information and making purchases. Even though you might have a great suite of articles on your website, not all of these are reaching this audience unless they are tailored to this very unique platform.
eMarketer reports that 85.9 billion local mobile searches are most likely to exceed the 84 billion searches on a desktop computer this year.
Because smart devices are
viewed differently than on a
computer it’s important not to
miss out on this growing market
and adjust your format
accordingly.
Here are a few steps you can
take in order to reach a wider
mobile audience with your
content marketing...
With the use of mobile design and templates you
can easily create a website that matches what
people see on a computer in an easy to
recognize mobile format.
If your niche is more text-driven,
incorporate professional and eye catching
images that will capture their attention.
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