conservative ground presentation - 8.8.2017

In 1988, President Ronald Reagan told the Republican Governor’s Association a joke:

there were parts of rural America where Republicans were rare.In

Republicans can now win in Missouri.

But, there are other problems facing party

groups across America today…

3 Big Problems

Declining Membership

Raising Funds

Volunteer Staff

Party Membership

Membership

Party Membership - 2004

Republicans & Democrats both had more members than Independents.

Declining Party Membership

35%

36%

27%

Party Membership - 2017

Independents now nearly double the members of either party.

Declining Party Membership 28%

25%

44%

Party Membership is declining

A 25% drop in Party membership in 13 years!

25%

Republican membership

is older

33% over 68 register GOP

Only 18% under 33 register GOP

-12%

Groups raising less than $100,000per year

+11%

Groups raising more than $500,000per year

+1%

Groups raising from $100,000

to $500,000per year

Non-profit Fundraising

In 2015,for every 100 new donors gained,

96 old or existing donors were lost.

Keeping Donors

Only 46% of donors

continue to give

year after year?

Keeping Donors

Volunteer Staff

Volunteer Staff

You have a job…

You have a family,

and other things.

Time to shift

your thinking.

Completely.

The Solution?

Start thinking like a business.

Treat your party like a business.

Treat your voters

like your customers.

The reasons why businesses fail?

No market need. No cash flow. No mentorship.

Market Need for a Party

The Market Need for a party organization is

to amplify the voice of the voter.

Market Need for a Party - www.caddogop.com

When your Party resembles a business,

Identifying your market need will lead to

revenue streams.

What do you have to offer to your

customers

in return for their financial support?

Party Like A Business

That’s $776 million in sales in 2015 including both e-comm & traditional, in-person sales.

Girl Scouts raise money in your county every year.

194,000,000 boxes sold in 2015.

http://fortune.com/2015/12/08/girl-scout-cookies-buy-online/

The Problems…

No Market Need

No Cash Flow

Not the Right Team

The Solutions!

Communication Tools

Done-for-you Revenue Streams

Leadership Development

>>>

The Right Team

It’s not about “hiring” new people. It’s about training the people you have.

Developing Your Team

Jack Welch was the CEO of GE.

He talked about developing his team as taking care of a garden.

L E A D E R S H I P C O U R S E S

Origins of Conservative

Thought

inspiring voters

developing leaders I Servant Leadership

developing leaders II replacing yourself

discovering new members I where to find them

discovering new members II using the media

how to keep them coming back

conflict resolution

paying for it all

precinct captains

Napolean Hill coined the phrase in his best selling book, “Think and Grow Rich.”

Masterminding

Masterminding

ConferenceCalls

Facebook Group

Newsletter

$1,000.00 Annually

Conservative Ground University

Mastermind Groups

Bright Spots, Big Country

$1,000.00 Annually

Conservative Ground University

Mastermind Groups

Bright Spots, Big Country

$500.00 Annually

$83.00 per month

Done-For-You Revenue Streams

Includes: CGU for Patriots

Conference Calls, Newsletter, Facebook Group Bright Spots, Big Country: What Makes America Great

Sharables Database

Done-For-You Revenue Streams

We Sell This Online for $100 per year. When you sign up with us, you can sell Conservative Coaching for Patriots

through your party organization. We’ll split the proceeds with you.

Done-For-You Revenue Streams

If you sell just 10 memberships to this…

…you completely pay for your party’s membership to this!

Conservative Kid Growth Kit

Presidential TrumplerAmerica Sings

CD

Done-For-You Revenue Streams

conservativeground.org

Questions?