conservative ground presentation - 8.8.2017

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Page 1: Conservative Ground Presentation - 8.8.2017
Page 2: Conservative Ground Presentation - 8.8.2017
Page 3: Conservative Ground Presentation - 8.8.2017
Page 4: Conservative Ground Presentation - 8.8.2017

In 1988, President Ronald Reagan told the Republican Governor’s Association a joke:

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there were parts of rural America where Republicans were rare.In

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Republicans can now win in Missouri.

But, there are other problems facing party

groups across America today…

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3 Big Problems

Declining Membership

Raising Funds

Volunteer Staff

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Party Membership

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Membership

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Party Membership - 2004

Republicans & Democrats both had more members than Independents.

Declining Party Membership

35%

36%

27%

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Party Membership - 2017

Independents now nearly double the members of either party.

Declining Party Membership 28%

25%

44%

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Party Membership is declining

A 25% drop in Party membership in 13 years!

25%

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Republican membership

is older

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33% over 68 register GOP

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Only 18% under 33 register GOP

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-12%

Groups raising less than $100,000per year

+11%

Groups raising more than $500,000per year

+1%

Groups raising from $100,000

to $500,000per year

Non-profit Fundraising

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In 2015,for every 100 new donors gained,

96 old or existing donors were lost.

Keeping Donors

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Only 46% of donors

continue to give

year after year?

Keeping Donors

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Volunteer Staff

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Volunteer Staff

You have a job…

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You have a family,

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and other things.

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Time to shift

your thinking.

Completely.

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The Solution?

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Start thinking like a business.

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Treat your party like a business.

Treat your voters

like your customers.

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The reasons why businesses fail?

No market need. No cash flow. No mentorship.

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Market Need for a Party

The Market Need for a party organization is

to amplify the voice of the voter.

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Market Need for a Party - www.caddogop.com

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When your Party resembles a business,

Identifying your market need will lead to

revenue streams.

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What do you have to offer to your

customers

in return for their financial support?

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Party Like A Business

That’s $776 million in sales in 2015 including both e-comm & traditional, in-person sales.

Girl Scouts raise money in your county every year.

194,000,000 boxes sold in 2015.

http://fortune.com/2015/12/08/girl-scout-cookies-buy-online/

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The Problems…

No Market Need

No Cash Flow

Not the Right Team

The Solutions!

Communication Tools

Done-for-you Revenue Streams

Leadership Development

>>>

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The Right Team

It’s not about “hiring” new people. It’s about training the people you have.

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Developing Your Team

Jack Welch was the CEO of GE.

He talked about developing his team as taking care of a garden.

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L E A D E R S H I P C O U R S E S

Origins of Conservative

Thought

inspiring voters

developing leaders I Servant Leadership

developing leaders II replacing yourself

discovering new members I where to find them

discovering new members II using the media

how to keep them coming back

conflict resolution

paying for it all

precinct captains

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Napolean Hill coined the phrase in his best selling book, “Think and Grow Rich.”

Masterminding

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Masterminding

ConferenceCalls

Facebook Group

Newsletter

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$1,000.00 Annually

Conservative Ground University

Mastermind Groups

Bright Spots, Big Country

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$1,000.00 Annually

Conservative Ground University

Mastermind Groups

Bright Spots, Big Country

$500.00 Annually

$83.00 per month

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Done-For-You Revenue Streams

Includes: CGU for Patriots

Conference Calls, Newsletter, Facebook Group Bright Spots, Big Country: What Makes America Great

Sharables Database

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Done-For-You Revenue Streams

We Sell This Online for $100 per year. When you sign up with us, you can sell Conservative Coaching for Patriots

through your party organization. We’ll split the proceeds with you.

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Done-For-You Revenue Streams

If you sell just 10 memberships to this…

…you completely pay for your party’s membership to this!

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Conservative Kid Growth Kit

Presidential TrumplerAmerica Sings

CD

Done-For-You Revenue Streams

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conservativeground.org

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Questions?