cleverwood friday session - company culture and consultant work

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Whether on a short term mission to provide expert advice or on a longer term engagement, as a consultant you're confronted with the challenge of company culture. Company culture will affect every single aspect of your mission from information collection, to exploring possible solutions, to issuing recommendations, to facilitating decisions and coaching for their implementation. Culture is of particularly strong influence when you're dealing with change, evolution of core business assumptions and innovative practices, e.g. the integration of social media in the toolbox of marketers.

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Career mgt 2.0BasecampWebwriting

DYNAMIC INSOURCINGFRIDAY SESSIONS

Today’s session

Alex Papanastassiou

Presenting

““Client Culture & Consulting Work ”

Client Culture & Consulting Work

Identifying (and addressing) company culture challenges that affect your consulting work for clients

Friday Session

YOU in this session?why are

L’

OISEAU

SUR LA

LA BRANCHE

what’s inside an apple?oh… by the way

Take aways› Reflecting on the impact of (client) company

culture on your work› Consciously managing the balance between

achieving results and nurturing relationships› Decoding work situations

» Taking into account company culture» “at the right logical level”

› Identifying tactics & goals that best suit the job’s goals

a little game for later?how about

company culture?what is

>culture

From Latin cultūra (“cultivation; culture”), from cultus, perfect passive participle of colō (“till, cultivate, worship”) (related to colōnus and colōnia), from earlier *quelō, from Proto-Indo-European *kʷel- (“to move; to turn (around)”).

①The arts, customs, and habits that characterize a particular society or nation.

②The beliefs, values, behaviour and material objects that constitute a people's way of life.

③The process of growing a bacterial or other biological entity

in an artificial medium. (microbiology)

④Any knowledge passed from one generation to the next, not necessarily with respect to human beings. (anthropology)

⑤The collective noun for a group of bacteria.

⑥Cultivation (botany).

company culture?why consider

Task

Relationship

(competent) jerk

inefficient socializer

Tao of engagement

some stuff from real life?how about

Company cultures are like

country cultures.

Never try to change one.

Try, instead, to

work with what you've

got.— Peter Drucker

even if it may bedifficult sometimes…

company culture?how to decode

It’s about people & systems

Logical levels Spiral Dynamics

Individual focus (me)

Collective focus (we)

??

Environment / context

Behaviours

Capabilities / skills

Values

Beliefs

ID

TP

scientifically true?are these tools

Insanityis rooted in the confusion

between a model of a reality

and that reality itself.

— Anonymous

Logical levels

Logical levels

Environment / context

Behaviours

Capabilities / skills

Values

Beliefs

ID

TP

Where? When? With whom?

What? What action?

How? What processes & strategies?

Why? Why does it matter?

What world-view, self-view, mental C-E constructs?

Who?

As part of what that is larger than self?

SD’s memes

Individual focus (me)

Collective focus (we)

??

TURQUOISE

YELLOW

GREEN

TIE

R 1

TIE

R 2

ORANGE

BLUE

RED

PURPLE

BEIGE

All is linked, work must be meaningful

People do things fitting who they are, free access to information & materials

Sharing and participating

Competing and performing

Norming, law & order, duties

Domination, strength & violence

People belong to their clan, nepotism is normal

Basic, physiological survival

Patterns & leaders

TURQUOISE

YELLOW

GREEN

ORANGE

BLUE

RED

PURPLE

Conditions for change› Existence of potential for change› Unresolved problems from lower order› Dissonance felt within dominant meme system› Insights into causes of dissonance and

existence of aternatives› Barriers to change identified, bypassed or

transformed› Nurturing support while in transition to deal

with false starts, confusion, consolidation…

Whenever you find yourself on the

side of the majority, it is time to

pause and reflect. – Mark Twain

thank you

Reading for further exploration

› Spiral Dynamics» Don Beck & Christopher Cowan

› Integral Vision» Ken Wilber

› From Coach to Awakener» Robert Dilts

› Sleight of Mouth» Robert Dilts

Be th

e nex

t one

to

organ

ize a

FAS!

+32 (0) 2

888 7

9 34

Cleverwood is a trademark of Fair Wood Ventures sprl/bvba

Cleverwood is your New Media Consulting partner, providing expertise, knowledge and consulting services for Web, Mobile, Interactive Television and emerging channels.

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